Responsibilities

• Develop and own the marketing strategy and content calendar in support of company growth goals
• Write, design, and send regular newsletters and email campaigns
• Plan, schedule, and post content across social media channels (LinkedIn, Instagram, etc.); manage community engagement
• Plan and host webinars, including promotion, run-of-show, and post-event follow-up
• Produce sales enablement materials — case studies, one-pagers, decks, and testimonials
• Maintain brand consistency and brand guidelines across all channels and materials
• Manage website content updates and blog/article publishing
• Collaborate with the CEO and team members to align messaging with sales and partnership priorities
• Track performance across channels (email, social, web) and report on key marketing metrics
• Build and manage the annual trade show and conference calendar

Requirements

• 3–5+ years of marketing experience, ideally B2B; experience in healthcare, wellness, medspa, or supply chain is a plus
• Hands-on experience planning and running trade show or conference presence
• Strong writer and communicator, comfortable owning content end-to-end
• Self-starter who thrives as a department of one and is comfortable wearing many hats
• Working knowledge of email marketing/CRM tools, social platforms, and basic design tools
• Project management skills — able to juggle content calendars, event logistics, and vendor coordination simultaneously
• Willingness to travel for trade shows and events as needed

Benefits

• Health benefits and PTO after first 90 days