Marketing and Events Coordinator - Connecticut Region

Meriden, CT (On-site)

Salary Not AvailableEntry LevelInternship

Posted 2 months ago

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Job Summary

Own field-event activation workstreams for highway-safety programs, coordinating logistics, venue relationships, data capture, and post-event insights to maximize sponsorship impact.

  • Field event execution: staffing, travel planning, and on-site coordination
  • Sponsorship compliance and assets: venue coordination, signs, PA, video ads, print ads, and inventory
  • Data, recaps, and assets: collecting program data, producing event recaps, and capturing engagement visuals

Job Description

Responsibilities

  • Staffing and fulfilling events as scheduled (weekdays, weekends, and some holidays)
  • Planning, booking, and coordinating travel arrangements
  • Contacting and working with venue coordinators
  • Researching marketing tools and collecting program data
  • Traveling to events and marketing highway safety campaigns effectively
  • Reporting and communicating to managers for maximizing the impact of highway safety programs
  • Preparing professional recaps of each event for the client
  • Capturing photographs of marketing activations and engagement at events
  • Ensuring that each venue is meeting sponsorship requirements (signs, PA announcements, video commercials, print ads, etc.)
  • Inventory management of the office and off-site storage

Requirements

  • Must be able to travel (75% of the time, primarily within the Connecticut Region)
  • Well-organized
  • Excellent written and verbal communication skills
  • Knowledge of Microsoft Office: Word, Excel, PowerPoint (Preferred: Teams Application & HubSpot)
  • Ability to multitask and time manage
  • Ability to stay flexible and adaptable
  • Self-starter with a positive attitude
  • Have strong interpersonal skills that complement a proactive, solution-driven, team-oriented work ethic
  • Ability to work untraditional hours, including weekends, evenings, and some holidays
  • Be able to lift a minimum of 50 lbs. as needed
  • Junior/Senior working toward a bachelor’s or graduate degree

Preferred

  • Creation of projects using Adobe Photoshop, Adobe Illustrator, and Canva (optional)
  • Previous experience in event marketing or community relations preferred
  • Teams Application & HubSpot (Preferred: Teams Application & HubSpot)
Alliance Sport Marketing logo

Alliance Sport Marketing

Alliance Sport Marketing is an agency specializing in multi-team/venue sponsorships, on-site event planning, activation, and consulting. Founded in Nashville, TN in 2002, our team of professional sports executives focuses on projects that involve sports and have a positive impact on the community.

Founded in 2002
Nashville, Tennessee, USA
40 employees (13 in marketing)

Traffic Signals

Monthly Visitors
806
Traffic Source Mix
Search
33.6%
Direct
41.8%
Referral
12.7%
Social
9.6%
Paid
1.3%

Headcount Trend

Current headcount: ~40

Marketing Team

Marketing Team Size
13 (33% of company)
Median Career Experience
3 years
Median Tenure
2.6 years