Responsibilities

• Develop and implement a marketing and student-enrollment strategy.
• Promote the practice’s educational programs, services, and areas of expertise.
• Generate qualified inquiries from students, parents, families, schools, and community partners.
• Create campaigns that convert prospective clients into enrolled, paying clients.
• Build referral relationships with schools, educators, community organizations, and related professionals.
• Manage social media, email campaigns, digital advertising, content, and local outreach.
• Maintain a professional and consistent brand across all marketing channels.
• Communicate the practice’s educational value clearly and accurately.
• Collaborate with leadership to improve inquiry follow-up and enrollment conversion.
• Track leads, consultations, enrollments, revenue, and campaign performance.

Requirements

• Proven experience in marketing, business development, sales, enrollment, or client acquisition.
• Experience marketing educational, tutoring, coaching, child-development, or professional services is preferred.
• Demonstrated ability to create campaigns that produce measurable leads and revenue.
• Strong understanding of digital marketing, social media, email, content, and community outreach.
• Excellent communication, leadership, negotiation, and relationship-building skills.
• Ability to communicate professionally with students, parents, educators, and community partners.
• Ability to work independently and manage initiatives from strategy through execution.
• Entrepreneurial, self-motivated, and comfortable working in a performance-based role.
• Experience with analytics, CRM, advertising, or marketing-automation platforms is preferred.