Marketing Director at DiYanni Homes | Carmel, IN

Marketing Director

Carmel, IN (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

Own the Indianapolis market growth with a marketing strategy that blends brand build, demand, and lead generation across digital and local channels.

Own: local strategy, brand visibility, and Design Center engagement to drive qualified leads and ROI.
Channels and systems: PPC, SEM, social ads, retargeting, email, CRM marketing, SEO, and local search optimization.

Lead the overall marketing strategy and market growth initiatives for Indianapolis.
Build widespread brand recognition and customer awareness throughout Central Indiana.
Position DiYanni Homes as the premier custom home builder through innovative and impactful marketing campaigns.
Identify and capitalize on new opportunities to increase visibility, engagement, and lead generation.
Develop and oversee:
PPC campaigns
SEM strategy
Social media advertising
Retargeting campaigns
Email marketing

5–10+ years of experience in marketing leadership, brand strategy, or digital growth marketing.
Strong background in:
Digital advertising
SEO/SEM
Lead generation
CRM marketing
Social media strategy
Consumer engagement
Marketing analytics
Proven ability to grow brand awareness and generate measurable business results.
Strong leadership, communication, and strategic planning abilities.
Highly entrepreneurial mindset with the ability to build momentum in a growing market.
Experience in home building, real estate, luxury branding, or lifestyle-focused industries strongly preferred.
Must be willing to work in-office in Indianapolis.