Marketing Designer – Hybrid at United Way of Connecticut Inc | Connecticut, USA | $62K/yr – $65K/yr

United Way of Connecticut Inc

Marketing Designer – Hybrid

Connecticut, USA (Hybrid)

$62K/yr – $65K/yrMid Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the brand creative system end to end from concept through delivery across digital, print, web, and video while coordinating with internal teams and external vendors.

Design and maintain assets across websites, social, emails and print to keep branding tight and messaging consistent.
Lead in-house video and oversee outsourced projects to ensure high quality, on brand output.
Manage multiple projects end to end and test asset performance across channels to improve impact.

Job Description

Responsibilities

Develop unique, stand-out creative content using still graphics, video and animation, including GIFs.
Lead the design and development of digital and print materials, including brochures, displays, presentations, annual reports, posters, booklets, newsletters, email graphics, infographics, social media content and more.
Design interactive landing pages, maintain United Way of Connecticut websites and regularly update web content.
Create and publish content across social media platforms and support the development and promotion of digital advertising campaigns.
Lead the production and editing of in-house video content.
Collaborate with external vendors on outsourced video and creative projects to ensure high-quality, brand-compliant results.
Track and test the performance and responsiveness of marketing assets across websites, email campaigns, newsletters, social media platforms and landing pages.
Help maintain consistent branding and messaging across all communication channels.
Oversee the production and distribution of printed marketing materials.
Manage and prioritize multiple creative projects from initial concept through final delivery.

Requirements

Bachelor’s degree in marketing, graphic design, communications, video production and editing or a related field.
Five or more years of experience working in marketing, graphic design, communications or a similar creative field.
Three or more years of experience working in a nonprofit environment.
Highly proficient in Adobe Creative Suite and Microsoft Office, including PowerPoint and Excel.
Experience with web-authoring software and website content management.
Experience developing content for social media platforms, engaging audiences across multiple channels, analyzing campaign performance and staying current with emerging social media trends.
Working knowledge of HTML and CSS.
Strong understanding of layout principles, visual storytelling and design concepts.
Experience creating and editing video content.
Strong project management and organizational skills with the ability to manage multiple projects, deadlines and deliverables simultaneously.