Marketing Data Strategy Analyst

Rochester Hills, MI (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the data-driven marketing strategy for the Aftermarket business, turning market signals into prioritized initiatives and leadership-ready recommendations.

  • Growth Strategy: identify market opportunities and align with product and commercial teams to drive strategic initiatives.
  • Analytics to Action: translate analysis into actionable recommendations and optimization plans for leadership.
  • Cross-Functional Execution: partner with product, sales, and marketing to support customer engagements and industry events.

Job Description

Responsibilities

  • Develop and execute marketing and growth strategies for the Aftermarket business.
  • Analyze internal and external data to identify market opportunities, trends, and business performance insights.
  • Translate complex data into actionable recommendations for leadership teams.
  • Partner with commercial, product, and cross-functional teams to support strategic initiatives.
  • Monitor marketing effectiveness and recommend optimization opportunities.
  • Support customer engagements and represent the company at industry events and trade shows.
GeniusMesh logo

GeniusMesh

The Leadership Operating System for the AI EraBorn at MIT, GeniusMesh helps organizations solve one of their most expensive and persistent challenges: leadership decisions that are high-stakes, fragmented, and often de-risked too late.We help organizations hire better leaders, integrate them faster, and sustain leadership strength over time by connecting executive search, leadership development, succession planning, coaching, and advisory into one continuous ecosystem. This allows leadership transitions to become a repeatable advantage, not a one-off risk.Rather than treating hiring, onboarding, development, and succession as separate activities, GeniusMesh supports the entire executive lifecycle. The result is faster time-to-impact, stronger succession benches, clearer visibility into leadership readiness and risk, and leadership decisions grounded in both human judgment and AI-enabled insight.Our Leadership Ecosystem Includes:• Executive Search & Talent Advisory — Executive and senior leadership hiring, including interim and fractional leaders. • 360° Leadership Intelligence (Powered by Agentic AI) — Assessments, performance intelligence, and succession readiness insight. • Leadership Development & Succession Planning — CXO, N-1, and HiPo development and succession readiness. • Executive Coaching — Structured coaching to accelerate leadership performance and transition success. • Business & Leadership Advisory — Talent strategy, organizational design, and succession risk alignment.At the core is a curated global EMBA network of 12,000+ senior leaders, strengthening insight quality and leadership readiness.GeniusMesh enables a measurable, system-driven approach to leadership, built for complexity, scale, and the AI era.Cultivating leaders. Transforming futures. Together.

Founded in 2018
Alpharetta, Georgia, USA
25 employees (3 in marketing)

Traffic Signals

Monthly Visitors
561

Headcount Trend

Current headcount: ~25

Marketing Team

Marketing Team Size
2 (8% of company)
Marketing Roles Posted (Last 30 Days)
1