Marketing Data Quality Analyst

USA (Remote)

$65K/yr – $90K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive the data quality strategy and governance for Veeva's marketing operations with cross-functional alignment.

  • Own data quality strategy and governance across marketing, sales, and IT.
  • Strong track record implementing data quality policies and standards (2+ years).
  • Cross-functional data governance with KPI dashboards for leadership.

Job Description

Responsibilities

  • Define and champion the overall data quality strategy for Veeva's marketing operations, aligning it with business objectives
  • Lead the development and implementation of data governance policies and standards. Oversee data cleansing, enrichment, and deduplication projects to maintain a clean and accurate database
  • Develop and manage key performance indicators (KPIs) and dashboards to monitor data quality. Translate complex data trends into clear, actionable insights for marketing and sales leadership
  • Partner closely with marketing, sales, and IT teams to ensure alignment on data standards and processes. Provide hands-on support and guidance to empower teams to own data quality in their respective areas

Requirements

  • Proven track record of using quantitative and qualitative insights in the day-to-day and when providing strategic recommendations
  • 2+ years implementing policies and standards for data quality, privacy, and security in order to understand why data quality issues occur and developing solutions to prevent them
  • Experience with CRM and marketing automation platforms
  • Hands-on, strong team player with a positive attitude and excellent communication skills
  • Ability to own and deliver on multiple strategic projects under aggressive timelines
  • A proactive and strategic mindset with a passion for problem-solving
  • Bachelor's degree required. MBA/MS preferred

Preferred

  • Machine learning/AI for marketing experience
  • Software industry experience is a plus
  • Mathematical/statistical/applied analytics background

Benefits

  • Medical, dental, vision, and basic life insurance
  • Flexible PTO and company paid holidays
  • Retirement programs
  • 1% charitable giving program
Veeva Systems logo

Veeva Systems

3.6 Glassdoor

Veeva Systems Inc. is a leader in cloud-based software for the global life sciences industry. Committed to innovation, product excellence, and customer success, Veeva has more than 875 customers, ranging from the world's largest pharmaceutical companies to emerging biotechs. Veeva is headquartered in the San Francisco Bay Area, with offices in Canada, Europe, Asia, and Latin America. Visit the Jobs section for open positions and remember that correspondence to new applicants and existing candidates will only come from an official @veeva.com email address.

Founded in 2007
Pleasanton, CA, US
9.1K employees (994 in marketing)
66% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
656.2K
Traffic Source Mix
Search
36.9%
Direct
41%
Referral
14.6%
Social
6.7%
Paid
0.6%

Headcount Trend

Current headcount: ~9.5K

Marketing Team

Marketing Team Size
323 (3% of company)
Median Career Experience
9 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Total Funding
$7M
Last Raise
$4M
Series Unknown, 18 years ago

Funding History

  • Jun 2008
    Series Unknown • $4M
  • Feb 2007
    Angel • $3M

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