Marketing Creative Team Lead

Detroit Lakes, MN (On-site)

$55K/yr – $60K/yrSenior LevelFull time

Posted 11 days ago

Job Summary

Lead and grow a creative team responsible for end-to-end content production across catalogs, photography, packaging, and digital assets, while maintaining brand consistency and guiding marketing-driven projects.

Own team workload and project delivery across multiple brand initiatives.
Partner with Marketing on strategy, planning, and budget management.

Job Description

Responsibilities

Lead, coach, and manage the creative team, prioritizing workload and project assignments that bring our brands to life through catalogs, flyers, photography, and other creative assets.
Oversee the content creation process end-to-end, including planning and executing photography and photoshoots, coordinating logistics , shot lists, and timelines.
Safeguard brand consistency across catalogs, flyers, packaging, digital content, photography, and video, ensuring creative work is delivered on time and supports key marketing and sales initiatives.
Manage team member workload and allocation within Monday.com to support key initiatives across the Resort and Licensing divisions
Partner with the Director of Marketing on strategy development, project planning, and budget management.
Manage creative and marketing projects from concept to completion while ensuring creative decisions align with our brands, products, and customers.
Ensure customers and management are satisfied with all proposed creative and marketing work
Develop and maintain strong working relationships with reps, internal customers, external customers, and external vendors

Requirements

Bachelor's degree in business, management, marketing, graphic design, or a related field
Experience supervising or leading a creative, design, or marketing team
Experience with project management theory and best practices; familiarity with Monday.com or similar project management tools.
Experience planning and directing photography/photoshoots, with strong organizational, prioritization, and decision-making skills.
Strong analytical skills
Good communication , interpersonal, and leadership skills, go with the flow mentality.

Lakeshirts

Lakeshirts is a custom apparel decorating company that started in our owner’s parents’ basement in 1984. We have since grown to an $200 million+ company in a 275,000 square foot facility. Our production floor includes 48 automatic screenprint presses, 32 multi-head embroidery machines, six 60-foot laser appliqué bridges, three sublimation presses, and a number of dogs running around the place. Lakeshirts sales continue to grow, as does its profitability, due to the hard work and continuous improvement efforts of its 500+ employees and over 60 nation-wide reps. Lakeshirts provides decorated apparel to thousands of customers in the resort and college markets, being a preferred choice to customers based on its breadth of great designs, great garments in its inventory, and reliable and responsive delivery. With more than 40 artists on our staff, we create thousands of pieces of art each year, giving each customer a unique look. We have over 100 bodystyles in stock, and each one comes in a multitude of colors, totaling more than 1,000,000 pieces in our inventory.This is all done in a culture that reflects respect, community, and fun. Our culture is second-to-none and must be experienced to be truly understood. If you happen to be in the lakes area, we invite you to stop in and see for yourself. We always enjoy visits, and we’re proud to show off the community that we’ve called “home” for all of our lives. And if you happen to bring along a Milk Bone or two with you, we know you’ll make some very quick and deep friendships.Life’s Better in a T-shirt

Founded in 1984

Detroit Lakes, Minnesota, USA

363 employees (129 in marketing)

www.lakeshirts.com