Marketing Copywriter

Plano, TX (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive lifecycle and product-marketing copy to boost engagement and conversions across SaaS campaigns.

  • Own emails, landing pages, ads, and campaign content that move users through the funnel.
  • Must-have: 5+ years of B2B marketing copywriting with a strong portfolio.
  • Standout: Cross-functional collaboration with Creative Director and marketing teams to ensure brand voice and campaign alignment.

Job Description

Responsibilities

  • Write lifecycle emails, digital ad copy, landing pages, and campaign content designed to drive engagement and conversion.
  • Translate product features and functionality into clear, benefit-oriented messaging.
  • Support campaigns that drive product adoption, usage, and customer engagement.
  • Align messaging to key funnel stages (awareness, consideration, conversion).
  • Develop blog and article content that supports campaign messaging and product education.
  • Write short-form video scripts to support campaign initiatives.
  • Produce high-quality copy across multiple projects while meeting deadlines.
  • Ensure clarity, accuracy, and consistency across all content outputs.
  • Apply and maintain the company’s brand voice across all marketing materials.
  • Edit and proofread content to meet brand, quality, and compliance standards.

Requirements

  • Bachelor’s degree in journalism, English, communications, or a related discipline.
  • 5+ years of marketing or product marketing copywriting experience (B2B preferred).
  • Strong portfolio demonstrating campaign and product-focused copy (email, landing pages, ads).
  • Proven ability to write clear, persuasive, and conversion-focused content.
  • Ability to simplify complex product concepts into accessible messaging.
  • Experience working in a fast-paced, deadline-driven environment.
  • Experience in SaaS or technology environments preferred.
  • Familiarity with SEO and digital marketing best practices preferred.
  • Experience using AI tools to support content development preferred.
  • Access to reliable, high-speed Internet (25Mbps down/5Mbps up, per person).

Preferred

  • Experience in SaaS or technology environments preferred.
  • Familiarity with SEO and digital marketing best practices preferred.
  • Experience using AI tools to support content development preferred.

Benefits

  • Hybrid work environment
  • Insurance coverage - medical, dental, vision, supplemental, flexible spending account
  • Complete insurance coverage - life, long-term disability
  • 401(k) with company match
  • Holiday pay and Paid Time Off
SAGE logo

SAGE

3.6 Glassdoor

At Sage, we knock down barriers with information, insights, and tools to help your business flow. We provide businesses with software and services that are simple and easy to use, as we work with you to give you that feeling of confidence. Customers trust our Payroll, HR, and Finance software to make business flow with ease. From our local network of experts to our ever-growing partnerships, we are on hand to give you all the insights you need to thrive. 💚

Founded in 1981
Newcastle Upon Tyne, England, GBR
15K employees (1,099 in marketing)
65% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
4.3M
Monthly Google Ads Budget
$1.5M
Traffic Source Mix
Search
36.2%
Direct
50.4%
Referral
12.1%
Social
0.3%
Paid
0.9%

Headcount Trend

Current headcount: ~15.2K

Marketing Team

Marketing Team Size
875 (6% of company)
Median Career Experience
17 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1

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