Marketing Copywriter

Michigan, USA (Remote)

$55K/yr – $58K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the development and stewardship of Interlochen’s multi-channel content, turning complex program details into clear, audience-focused messaging while coordinating cross-functional campaigns that reinforce brand voice and accuracy across programs and audiences.

  • Content ownership: write and edit copy across digital/print, emails, brochures, and SEO articles
  • Cross-functional collaboration: partner with design, marketing, and program teams to drive integrated campaigns
  • Quality and process: manage content inventories, ensure AP/house style, and maintain brand voice evolution

Job Description

Responsibilities

  • Write and edit high-quality, persuasive copy for a wide range of marketing materials, including digital and print ads, email campaigns, brochures, website content, and SEO-driven articles
  • Ensure all content aligns with Interlochen’s established voice, tone, and messaging frameworks
  • Translate complex or nuanced program information into clear, engaging, and audience-focused messaging
  • Collaborate with designers, marketers, and stakeholders to develop integrated, multi-channel campaigns
  • Maintain and manage content inventories and messaging matrices
  • Conduct research as needed to ensure accuracy and depth of content
  • Optimize digital content for SEO and performance
  • Proofread and edit copy to ensure clarity, consistency, grammar, and adherence to AP style and Interlochen’s internal style guide
  • Contribute to the evolution and refinement of brand voice and messaging over time
  • Demonstrates strong professional accountability, including consistent adherence to working hours, punctuality in meetings, and reliability in meeting deadlines

Requirements

  • Bachelor’s degree in Marketing, Communications, English, or a related field, or equivalent on-the-job experience
  • 2 - 6 years of experience in marketing and communications
  • Familiarity with Mac laptops and Google Suite
  • Working knowledge of SEO best practices
  • Exceptional writing and editing skills, with a strong command of grammar and AP style
  • Ability to balance creativity with strategic and analytical thinking
  • Strong attention to detail and commitment to accuracy
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Collaborative mindset with the ability to work effectively across teams
  • Ability to adapt tone and messaging for different audiences and communication channels

Preferred

  • Experience working within arts, education, or mission-driven organizations preferred
Interlochen Center for the Arts logo

Interlochen Center for the Arts

See available positions: http://careers.interlochen.org/employment-opportunitiesA global destination for artists and arts enthusiasts, Interlochen Center for the Arts comprises Interlochen Arts Camp, a world-class multidisciplinary summer arts program; Interlochen Arts Academy, the nation’s premier arts boarding high school; Interlochen Online, the emerging leader in virtual arts education; Interlochen Presents, a producer of 600+ performances annually by celebrated guest artists, Interlochen students, and faculty; Interlochen Public Radio, two listener-supported, 24-hour public radio stations (classical music and news); and Interlochen College of Creative Arts, a convener for continuing arts education. Since 1928, Interlochen has ignited and propelled a lifelong passion for the arts.

Founded in 1928
Interlochen, Michigan, USA
636 employees (115 in marketing)

Traffic Signals

Monthly Visitors
246.2K
Monthly Google Ads Budget
$86.2K
Traffic Source Mix
Search
48.8%
Direct
42.8%
Referral
6.2%
Social
1.7%
Paid
0.4%

Headcount Trend

Current headcount: ~636

Marketing Team

Marketing Team Size
32 (5% of company)

Recent News