Marketing Coordinator

Rochester, NY (On-site)

$60K/yr – $100K/yrEntry Level3+ years expSalaried Ft

Posted 7 days ago

Job Summary

Own and coordinate marketing campaigns and content across channels from planning to execution, while tracking performance and coordinating with internal teams and partners.

  • Develop and manage marketing content and calendars
  • Support social media, email, and event initiatives
  • Monitor results and optimize campaigns through cross-functional collaboration

Job Description

Responsibilities

  • Coordinate marketing campaigns, promotions, events, and projects from planning through execution.
  • Create, edit, and coordinate marketing content for email, social media, websites, print materials, and other channels.
  • Maintain marketing calendars, project timelines, and campaign documentation.
  • Support social media management, including content scheduling, monitoring, and basic performance reporting.
  • Assist with email marketing campaigns and audience communications.
  • Coordinate with internal teams, vendors, agencies, and other partners to ensure projects are completed on time.
  • Help maintain brand consistency across marketing materials and communications.
  • Conduct market, competitor, and customer research to identify trends and opportunities.
  • Track campaign performance and prepare reports using relevant marketing metrics.
  • Assist with events, trade shows, promotional activities, and other marketing initiatives.

Requirements

  • 0–3 years of experience in marketing, communications, coordination, or a related role.
  • Strong written and verbal communication skills.
  • Excellent organizational and project-management abilities.
  • Strong attention to detail and ability to manage multiple priorities.
  • Comfortable working with social media, email marketing, and digital marketing platforms.
  • Basic understanding of marketing principles, analytics, and campaign performance metrics.
  • Proficiency with Microsoft Office or Google Workspace.
  • Ability to work independently while collaborating effectively with a team.
  • Creative, proactive, and solutions-oriented approach to work.

Preferred

  • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.

WeTheHobby

Sports. Cards. Social Commerce. Entertainment.WeTheHobby is the most trusted and respected brand today in the sports collectibles / trading card industry. We specialize in crafting a unique hobby experience through creating dynamic livestream events, assisting customers in our retail channels, and shipping sports cards and related goods to clients worldwide. We are a passionate, forward-thinking team with a commitment to exceptional customer service in an explosive and exciting field.

Founded in 2021
Rochester, New York, USA
93 employees (39 in marketing)

Salaries

Posted range

$60K/yr – $100K/yr

Taken straight from the job posting.

See all WeTheHobby salaries

Marketing Team

Marketing Team Size
35 (38% of company)
Median Career Experience
6 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
13.5K
Traffic Source Mix
Search
29.7%
Direct
45.9%
Referral
5.8%
Social
17%
Paid
1.4%

Headcount Trend

Current headcount: ~93

Marketing Coordinator

WeTheHobby · Rochester, NY · On-site