Marketing Coordinator

Westminster, MA (On-site)

$55K/yr – $65K/yrEntry LevelFull time

Posted 2 days ago

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Job Summary

Own and drive industry-specific marketing and sales support, trade show execution, and digital content programs while ensuring compliance and cross-functional alignment across design, safety, and sales teams.

  • Lead industry-focused catalogs, samples, and presentations
  • Oversee trade shows, digital marketing, and content strategy
  • Align messaging with safety, luxury finishing, and regulatory standards

Job Description

Responsibilities

  • Industry-Specific Sales Support: Create catalogs, samples, and presentations for food, cosmetic, and pharmaceutical brands. Highlight our strict safety standards, luxury finishing options, and barrier coating tech.
  • Trade Show Management: Plan and run our booths at packaging trade shows. Manage shipping, display boxes, and schedules for client meetings.
  • Digital & Content Marketing: Run our website and LinkedIn page. Share high-quality photos of our recent retail boxes to show off our printing and design skills.
  • Market Research & Compliance: Track trends in food safety regulations, luxury cosmetic styles, and medical packaging rules. Monitor what competitors are doing.
  • Team Collaboration: Work closely with our structural design, safety compliance, and sales teams to keep marketing messages accurate.

Requirements

  • Education & Experience: Bachelor’s degree in Marketing, Communications, or a related field.
  • Technical Skills: Good with digital tools like email marketing software, social media schedulers, and basic design programs.
  • Communication: Strong writing skills. Ability to explain technical packaging safety rules in simple, exciting ways for buyers.

Preferred

  • Industry Knowledge: Past experience in food, cosmetics, or medical packaging is highly preferred.
  • Regulatory Awareness: Basic knowledge of FDA regulations, food-grade materials, or pharmaceutical packaging standards is a big plus.
Vidya Brands Group logo

Vidya Brands Group

Vidya Brands Group (VBG) is a family of companies who are experts in packaging, printing, and converting products for small to midsize growth-oriented enterprises.We bring together businesses that serve the needs of customers nationally. From roll to requirement, our team is focused on providing outstanding customer service and innovation. AS YOU GROW, WE GROW. Building long term relationships with our suppliers, customers, and stakeholders is in our DNA.

Founded in 2021
11 employees (2 in marketing)

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Team Size
2 (18% of company)
Median Tenure
0.8 years
Marketing Roles Posted (Last 30 Days)
1