Marketing Coordinator

Eau Claire, WI (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 4 months ago

Job Summary

Drive multi-channel marketing campaigns and content creation in a B2B manufacturing setting.

  • Own multi-channel campaigns and content creation (graphics, case studies, promo materials) to promote brand and products.
  • Must-have: Strong graphic design and digital content skills across marketing channels.
  • Standout: Collaborate with sales, trade shows, and events; adept at managing multiple projects.

Job Description

Responsibilities

  • Develop and execute social media campaigns across platforms to promote brand awareness and engagement
  • Monitor engagement metrics and prepare monthly performance reports
  • Ability to create content for the organization: technical product sheets, case studies, and promotional materials
  • Collaborates, participates in, and coordinates promotional activities and trade shows
  • Design marketing materials (print, digital, video)
  • Manage website content
  • Prepare effective advertising campaigns based on market research
  • Participate and collaborate with sales team to ensure seamless communication and customer satisfaction

Requirements

  • Strong graphic design and digital content skills
  • Comfortable working across multiple marketing channels
  • Organized, reliable, and able to manage multiple projects
  • Excellent verbal and written communication skills
  • Detail orientated
  • Works well independently but also excels in a team environment
  • Strong analytical and problem-solving skills
  • Customer-first mindset
  • Technical background a plus
  • Creativity and ability to think outside the box
  • Education: Bachelor’s or Associate degree in Marketing, Communications, Graphic Design, Digital Media, or a related field preferred
  • Experience: 2+ years or experience in B2B marketing or sales support, ideally within a manufacturing or industrial setting
  • Physical Requirements: Ability to work at computer for long periods of time
  • Must be able to lift 15 pounds occasionally
  • Must be able to travel by car or airplane occasionally
    Minnesota Wire logo

    Minnesota Wire

    Minnesota Wire is a Custom Design, Development, and Manufacturing Company for Wire, Cable, and Interconnect Assemblies.We have been engineering and manufacturing elegant solutions for complex custom cable assemblies since 1968. Minnesota Wire is one of a few facilities of its kind. We are a full-service development and manufacturing house for wire, cable, and harness assemblies. We excel at solving unique and difficult electrical interconnect problems for the medical, defense, industrial, space technology, and other markets.We are vertically integrated. That means we can execute your solution from concept to production – all in our facilities. You need a medical cable prototype. We can make it. You need 50,000 feet of high-temp cable. We can make it. You need a tiny custom connector with durable strength. We can make it. In fact, in all cases, we have made it. We are Minnesota Wire. We invite you to use our expertise as your solution. Visit our website to request a quote for your custom wire, cable, or interconnect assembly today!Our 30,000-square-foot headquarters in St. Paul, Minnesota boasts a full R&D and test and measurement center (including an Electromagnetic Capabilities (EMC) chamber for electronic compliance testing). Another high-volume, 60,000-square-foot focused-cell, lean production facility is located in Eau Claire, Wisconsin.Minnesota Wire is ISO 9001-2015 certified, AS9100 D Certified, ISO 13485: 2003 compliant, RoHS compliant, and is a MIL-STD and IPC-620 certified harness manufacturer.

    Founded in 1968
    St Paul, Minnesota, USA
    70 employees (6 in marketing)

    Marketing Team

    Marketing Team Size
    6 (9% of company)

    Traffic Signals

    Monthly Visitors
    1.1K
    Monthly Google Ads Budget
    $156
    Traffic Source Mix
    Search
    33%
    Direct
    44.6%
    Referral
    5.5%
    Social
    14.5%
    Paid
    2.4%

    Headcount Trend

    Current headcount: ~70
    Minnesota Wire logo

    Marketing Coordinator

    Minnesota Wire · Eau Claire, WI · On-site