Marketing & Communications Manager

USA (On-site)

$70K/yr – $76K/yrManagerInternship

Posted 5 months ago

Job Summary

Drive strategic statewide communications for the UNC SBTDC, shaping messaging, branding, and materials across centers.

  • Own strategic communications, brand standards, and multi-channel content.
  • Must-have: advanced design and editing, Adobe Creative Suite.
  • Standout: statewide scope coordinating with regional centers and leadership.

Job Description

Responsibilities

  • The Communications Manager leads strategic communications, branding, and content development for the statewide SBTDC program.
  • This role ensures consistent messaging, visual identity, and effective communication across multiple platforms while supporting the organization’s mission, programs, and strategic priorities.
  • Working collaboratively with staff across regional centers and the State Administrative Office, the Communications Manager provides expert guidance on communications strategy, manages key projects, and develops high-quality materials that engage stakeholders and promote SBTDC services.
  • Develop and implement strategic communications that advance SBTDC’s mission and engage key audiences. Translate complex program information into clear, compelling messaging that supports organizational priorities and promotes services statewide.
  • Lead communications planning for departments, programs, and events by identifying stakeholder needs and developing targeted marketing and communications strategies. Produce and oversee a range of communications content, including press releases, success stories, marketing materials, and web and social media content.
  • Serve as the primary strategic consultant and representative for SBTDC , providing guidance on messaging, brand alignment, and communications strategy. Establish and maintain communications standards, editorial quality, and messaging consistency across all channels.
  • Plan and produce internal and external newsletters that share organizational updates, communications resources, and client-focused content. Provide training and mentorship to staff on communications best practices, writing, editing, and content development.

Requirements

  • Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience.
  • Excellent graphic design skills
  • Superior written communication skills, including copywriting and editing
  • Exceptional project management skills and attention to detail
  • Strong marketing/branding knowledge
  • Excellent interpersonal skills
  • Experience working collaboratively with marketing and web development team
  • Proficient in the Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat)
  • Proficient in Microsoft Word and PowerPoint
  • Knowledge of printing processes, including pre-pressing and color modes
  • Familiarity with copyright laws

Preferred

  • Master’s degree in a discipline related to the area of assignment
  • Basic knowledge and experience using HTML 4/5 and CSS 3
  • Experience designing HTML email marketing campaigns and newsletters
  • Photography experience
  • 2+ years of related experience

Benefits

  • Medical , Dental , and Vision
  • Flexible Spending Account
  • Retirement Programs
  • Disability Plans
  • Life Insurance
  • Accident Plan
  • Paid Time Off and Other Leave Programs
  • 12 Holidays Each Year
  • Tuition and Academic Assistance
  • And so much more!
North Carolina State University logo

North Carolina State University

With more than 34,000 students and 7,000 faculty and staff, North Carolina State University is a comprehensive university known for its leadership in education and research, and globally recognized for its science, technology, engineering and mathematics leadership.NC State students, faculty and staff are focused. As one of the leading land-grant institutions in the nation, NC State is committed to playing an active and vital role in improving the quality of life for the citizens of North Carolina, the nation and the world.

Raleigh, North Carolina, USA
21K employees (470 in marketing)

Salaries

Posted range

$70K/yr – $76K/yr

Taken straight from the job posting.

See all North Carolina State University salaries

Marketing Team

Marketing Team Size
470 (2% of company)

Funding

Total Funding
$60.8M
Last Raise
$270.3K
Grant, 20 days ago

Funding History

  • Feb 2026
    Grant
  • Jun 2024
    Grant • $270.3K
  • Jun 2024
    Grant • $50K

Traffic Signals

Monthly Visitors
5M
Monthly Google Ads Budget
$115.8K
Traffic Source Mix
Search
44.2%
Direct
49.1%
Referral
5.1%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~20.8K

Recent News

North Carolina State University logo

Marketing & Communications Manager

North Carolina State University · USA · On-site