Marketing and Communications Manager at Avenue 360 Health and Wellness | Houston, TX

Marketing and Communications Manager

Houston, TX (On-site)

Salary Not AvailableManager5+ years expSalaried Ft

Posted 5 months ago

Drive integrated marketing and donor engagement for healthcare advancement, aligning patient access messaging with fundraising goals.

Own multi-channel campaigns across Lines of Service and Funding Initiatives with defined audiences and metrics.
Must-have: 5–7 years in marketing/advancement communications within healthcare or mission-driven nonprofits.
Standout: Ability to translate impact into donor-ready narratives while aligning patient and donor experiences.

Develop and execute integrated marketing and communications strategies that drive patient acquisition, utilization, and retention for priority Lines of Service
Translate service-line growth goals, access priorities, and outcomes into clear, culturally responsive messaging for patients and community audiences
Ensure alignment between patient-facing outreach and donor-facing narratives to reinforce mission, impact, and continuity of care
Partner with the EVP of Advancement and Director of Advancement, Development to align service-line marketing, donor engagement, and funding priorities
Lead development and execution of campaigns tied to Lines of Service and associated Funding Initiatives, with defined audiences, goals, timelines, and metrics
Position funding opportunities that directly support patient access, retention, and quality of care through coordinated donor acquisition, stewardship, and impact communications
Manage website content related to services, patient access points, giving, and impact
Optimize digital pathways and journeys for patients and donors across key touchpoints
Collaborate with vendors to support SEO, testing, and conversion optimization

Bachelor’s degree required; Master’s degree preferred (Marketing, Communications, Public Relations, Journalism, or related field)
Minimum 5–7 years of experience in marketing, communications, or advancement communications
Experience developing and executing integrated, multi-channel marketing campaigns
Demonstrated experience supporting fundraising, donor engagement, client acquisition/retention, or mission-based communications
Experience managing digital platforms, including websites, email marketing, and social media
Experience working with creative and project management tools and applications, content calendars, and analytics dashboards
Experience collaborating with internal teams, vendors, and external partners
Experience in healthcare, human services, or mission-driven nonprofit organizations strongly preferred
Strong storytelling and messaging skills with the ability to translate impact into donor-ready narratives
Proficiency in digital marketing, content management, and performance analytics