Responsibilities

• Maintain standardized reporting frameworks and products across digital, social (LinkedIn), web, email, paid media, and events
• Develop and maintain dashboards that provide clear, at-a-glance visibility into marketing performance and help stakeholders understand results
• Assist in creating reports and presentations that communicate performance effectively to functional and business leadership
• Help establish baseline performance benchmarks for campaigns and channels to support ongoing optimization and decision-making
• Learn and apply UTM tagging standards across campaigns and platforms under guidance
• Assist in auditing and resolving tagging inconsistencies to ensure clean, reliable reporting
• Help maintain documentation and best practices to improve data consistency and accuracy over time
• Analyze campaign performance to identify trends, audience insights, top-performing tactics, and optimization opportunities
• Support structured A/B testing and measurement frameworks in partnership with campaign and digital leads
• Assist in preparing recurring performance summaries with clear, actionable insights to inform campaigns and strategic decisions

Requirements

• Recent graduate
• Entry-level position
• Analytical, detail-oriented