Marketing & Communications 16617 at Seneca Resources Company, LLC | Fairfax, VA | $58/hr – $65/hr

Seneca Resources Company, LLC

Marketing & Communications 16617

Fairfax, VA (Hybrid)

$58/hr – $65/hrMid Level5+ years expContract

Posted 5 months ago

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Job Summary

Drive personalized, omnichannel campaign orchestration using Pega CDH to deliver Next Best Interaction strategies.

Own end-to-end campaign orchestration from targeting to omnichannel delivery.
Must-have: Pega CDH experience and strong SQL to validate results.
Standout: Cross-functional collaboration with Designers, Writers, and Analytics teams.

Job Description

Responsibilities

Build and Launch Personalized Campaigns - Configure campaigns in Pega CDH - Define: audience targeting - eligibility rules - contact policies - treatments (messages/offers)
Convert Campaigns to Omnichannel - Ensure campaigns work across channels: Email - Mobile - Website - Push notifications - Call center
Define Decision Logic - Create rules such as: Who should receive the message - How often - Priority between campaigns - Suppression rules
Work With Cross-Functional Teams - Collaborate with: Designers - Writers - Analytics teams - Data/Technology teams
Validate Campaign Performance - Use: SQL - simulations - post-launch monitoring
Optimize Campaigns - Improve results by adjusting: audience segments - messaging - prioritization - test variants

Requirements

Experience Required: 5–10 years
Pega CDH
Decision strategies
Engagement policies
Contact policies
Treatments
Data & Analytics
Strong SQL
Ability to validate campaign results
Marketing Technology
Personalization
Campaign orchestration
Decisioning systems
Agile
Scrum / SAFe
Writing user stories
QA coordination

Preferred

Pega Certified Decisioning Consultant
Pega Certified Data Scientist
Databricks
Tableau
Microsoft Power BI
Experience in banking or financial services marketing

Seneca Resources Company, LLC

4.0 Glassdoor

Seneca Resources Company, LLC, the exploration and production segment of National Fuel Gas Company, headquartered in Houston, Texas, explores for, develops, and produces natural gas in the Appalachian Region including the Marcellus and Utica Shales.Our above-and-beyond environmental stewardship includes 100% responsibly sourced gas designations, innovative technology, state-of-the-art water management, and a robust biodiversity program.

Founded in 1913

Houston, Texas, USA

286 employees (12 in marketing)

www.natfuel.com/seneca/default.aspx

69% recommend to a friend

100% CEO approval