Marketing and Brand Partnerships Strategist, CAA Hockey

Los Angeles, CA (On-site)

$83K/yr – $96K/yrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and grow the client partnerships engine for hockey clients by spotting deals, negotiating sponsorships, and expanding brand visibility across teams, partners, and agencies.

Partnership Development: Structure and chase new brand and endorsement opportunities with cross‑functional teams.
Relationship Ownership: Build and maintain a dense network with brands, CMOs, agencies, and media partners to unlock ongoing opportunities.
Strategic Growth: Create creative strategies that raise client visibility and monetization across platforms and leagues.

Job Description

Responsibilities

Develop partnership strategies for CAA Hockey clients
Identify, secure, and execute new brand partnerships, endorsement opportunities, and marketing deals for clients
Build and maintain relationships with clients, brands, teams, CMOs, agencies, sponsors, and media partners
Collaborate with On-Ice Agents and internal partners to execute on client marketing initiatives
Develop relationships throughout CAA to identify and create additional opportunities for clients
Develop creative strategies to grow client visibility and commercial opportunities
Stay current on market trends, athlete marketing opportunities, emerging platforms, and brand partnership strategies

Requirements

2-4 years of experience in sports marketing, athlete marketing, brand partnerships, or talent representation
Strong background in partnership development, negotiations, and client servicing
Excellent communication, organizational, and relationship-building skills
Established network across brands, agencies, and the sports marketing industry

Preferred

Hockey industry knowledge preferred

CAA Club Group

For close to 120 years, we have been innovative leaders committed to meeting and exceeding the needs of Canada’s motorists and travellers.CAA Club Group of Companies (CCG) is comprised of two automobile clubs—CAA South Central Ontario and CAA Manitoba— that provide Roadside Assistance, travel, insurance service and Member savings for our over 2.5 million Members. Our organization also includes CAA Insurance Company, a national property and casualty insurance company, Orion Travel Insurance Company, a nationwide trusted travel insurer, Echelon Insurance, a leading specialty insurer and CCG Advisory Services, a new company providing Ontarians with trusted advice on life, critical illness, and disability insurance.

Founded in 1903

Vaughan, Ontario, CAN

1.4K employees (73 in marketing)

www.caasco.com