Responsibilities

• Brand Governance & Consistency: Maintain and enforce EPIC’s brand guidelines and architecture to ensure consistent application across all channels and touchpoints.
• Serve as primary steward of the brand, providing guidance and oversight on brand usage across marketing, communications, and business initiatives.
• Manage brand assets and materials in collaboration with the Design team to support campaigns, initiatives, and business needs.
• Brand Transition & Integration: Support the implementation and day-to-day management of EPIC’s Brand Transition initiative for legacy and newly acquired companies.
• Maintain and optimize brand transition playbooks, processes, and documentation.
• Partner with internal stakeholders to ensure brand migrations are executed smoothly, consistently, and in alignment with overall brand strategy.
• Brand Activation & Campaign Support: Plan, execute, and optimize brand campaigns that support business objectives and strengthen brand awareness.
• Support brand activation initiatives, ensuring alignment with brand positioning and messaging frameworks.
• Enable lead generation and sales success through brand campaigns and sales enablement materials that equip producers with resources to engage prospects and drive leads.
• Operations & Optimization: Partner closely with marketing, corporate, business stakeholders, and agency teams to execute brand initiatives effectively.

Requirements

• Proven experience as a Brand Manager, with hands-on responsibility for brand governance and execution across a complex organization
• Strong project management skills, with the ability to manage multiple priorities and drive initiatives forward in a fast-paced, lean environment
• Experience supporting brand transitions, integrations, or rebrands, ideally in M&A or multi-entity environments
• Strong collaboration and stakeholder management skills, with the ability to partner across marketing, design, and business teams
• Familiarity with project management and marketing tools (e.g., Wrike, Salesforce, or similar platforms) preferred
• Experience in insurance or another complex, multi-entity industry is a plus

Benefits

• Generous Paid Time off
• Managed PTO for salaried/exempt employees (personal time off without accruals or caps); 22 PTO days starting out for hourly/non-exempt employees; 12 company-observed paid holidays; 4 early-close days
• Generous leave time options: Paid parental leave, pregnancy disability and bonding leave, and organ donor/bone marrow donor leave
• Generous employee referral bonus program of $1,500 per hired referral
• Employee recognition programs for demonstrating EPIC’s values plus additional employee recognition awards and programs (and trips!)
• Employee Resource Groups: Women’s Coalition, EPIC Veterans Group
• Professional growth & development: Mentorship Program, Tuition Reimbursement Program, Leadership Development
• Unique benefits such as Pet Insurance, Identity Theft & Fraud Protection Coverage, Legal Planning, Family Planning, and Menopause & Midlife Support
• 401(k) matching, medical insurance, dental insurance, vision insurance, and wellness & employee assistance programs
• 50/50 Work Culture: EPIC fosters a 50/50 culture between producers and the rest of the business, supporting collaboration, teamwork, and an inclusive work environment. It takes both production and service to be EPIC!
• EPIC Gives Back – Some of our charitable efforts include Donation Connection, Employee Assistance Fund, and People First Foundation