Marketing Associate

Los Angeles, CA (Hybrid)

$65K/yr – $98K/yrMid Level2+ years expFull time

Posted 6 days ago

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Job Description

Responsibilities

Collaborate effectively with service line and geo marketers to go to market consistently and holistically for your assigned industry
Effectively complete content briefs to inform writing resources for creation of web content (articles, case studies, white papers, checklists, landing pages and other digital assets), creative, inbound (email and webinars), events and tradeshows, social and other marketing activities
Capable of providing occasional domestic on-site support for client events, trade shows, and other business initiatives.
Project manage resources through Marketing resource management system to ensure all assigned marketing project deliverables meet initial goals and deadlines
Manage post-event attendee list cleanup and follow-up process with CRM and sales teams for MQL generation and opportunity tracking
Evaluate and analyze target lists, ensuring all prospects align with ideal client profile for your assigned industry
Build effective and trusted relationships with subject matter experts (SMEs) and other firm leadership
Work with sales support team to review materials (sales email copy, presentations, service line sheets and client/target lists) as required
Stay current with event, webinar, social and campaign best practices and promote the advancement of new ideas and innovation to both improve the effectiveness and efficiency of marketing efforts

Requirements

Minimum 2 years of experience in professional services marketing or B2B marketing
Experience using various business technologies including CRM products (Salesforce, Dynamics 365, HubSpot, etc.), reporting tools (PowerBI) and project management systems (Workfront)
Ability to travel domestically to provide event support and attend team meetings, as needed.

Preferred

A Bachelor's degree in marketing, communications or a related field
Experience in firm’s strategic go-to-market industries: Technology, Manufacturing & Distribution, Nonprofit, Real Estate, Professional Services, Family Office and Private Equity

Benefits

Medical, dental, vision
Generous PTO plan and paid sick time
Flexible work arrangements
401K with Profit Sharing
Wellness program
Generous parental leave
11 paid holidays

Armanino LLP

Founded as an alternative to the status quo, Armanino doesn’t just keep up with change — we embrace it. Our accounting, consulting and technology experts combine technical know-how with firsthand industry knowledge to help finance leaders become the ultimate connectors and enablers across the business. We’ve built AI into everything we do, so you have the power to innovate on your own terms. With a team fluent in AI-driven problem-solving and change management, we help you embrace AI, too. Armanino gives you the right tools to move fast, make smarter calls and lead transformation that sticks. As an Accounting Today Top 20 firm, we go beyond expectations to build the foundation for bold moves and deliver measurable results. Build anything. Learn more at armanino.com. "Armanino" is the brand name under which Armanino LLP and Armanino Advisory LLC, independently owned entities, provide professional services in an alternative practice structure in accordance with law, regulations, and professional standards. Armanino LLP is a licensed independent CPA firm that provides attest services, and Armanino Advisory LLC and its subsidiary entities provide tax, advisory, and business consulting services.

Founded in 1969

San Ramon, California, USA

3.2K employees

www.armanino.com