Responsibilities

• In this pivotal role, you will report directly to the California Region VP of Marketing and Communications, and will be instrumental in developing, shaping, and executing marketing and communication strategies and plans within the Central Coast Market.
• You will work with Market Executives and Hospital leadership teams to establish annual marketing and communications strategies aligned with local strategic plans and overall market priorities and services.
• You will also lead a team of 3 Communications Managers and 1 Marketing Specialist to oversee functions including media relations, advertising, social media, internal communication, external communications, public relations, and brand/reputation management.
• This position has the option to be physically based at any of these 7 Hospitals, and travel is expected to regularly visit the other Hospitals and leadership teams, also for California Region Marketing and Communication team meetings.
• Travel is expected to regularly visit other Hospitals and leadership teams and attend California Region Marketing and Communications team meetings.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Minimum of 10 years of experience in marketing and/or communications roles, preferably within the healthcare industry.
• Minimum of 5 years of management experience.
• Proven track record of success in developing and implementing strategic marketing and communications plans, including reputation management strategies.

Benefits

• Hybrid work schedule (4 days on-site, 1 day remote).
• Relocation assistance.
• Annual performance-based bonus program.
• Annual employer contribution to retirement program (no employee contribution needed).
• Medical benefits for the employee at no payroll deduction.
• Paid Time Off (PTO).