Manager, Track Communications

Charlotte, NC (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 3 months ago

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Job Summary

Drive NASCAR track communications, from plan to on-site media execution for high-visibility events.

  • Own development and execution of communications plans for assigned NASCAR-owned tracks.
  • Must-have: 5+ years of communications experience and strong writing, media relations, and interpersonal skills.
  • Standout: On-site media contact during race events with ability to coordinate press operations.

Job Description

Drive NASCAR track communications, from plan to on-site media execution for high-visibility events.

  • Own development and execution of communications plans for assigned NASCAR-owned tracks.
  • Lead proactive media outreach to secure local, regional, and national coverage.
  • Support race weekends with press conferences, executive interviews, credentials, and post-race media ops.

Responsibilities

  • Develop and execute communications plans for assigned NASCAR-owned tracks, including drafting press materials and strategic messaging.
  • Lead proactive media outreach, securing earned coverage across local, regional, and national outlets.
  • Support race weekends by moderating press conferences, staffing executive interviews, managing credentials, and overseeing post-race media operations.
  • Manage advance event promotion initiatives in assigned markets to generate year-round media exposure.
  • Partner with internal teams on communications related to public affairs, real estate matters, partnerships, and business initiatives.
  • Oversee track-related media monitoring, analysis, and distribution through Meltwater.
  • Serve as an on-site media contact during race events and support additional communications projects as needed.

Requirements

  • Bachelor’s degree and 5+ years of communications experience, or equivalent combination of education and experience.
  • Sports industry experience preferred.
  • Strong writing, media relations, and interpersonal skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Self-motivated, detail-oriented, and results-driven team player.
  • Strong organizational, presentation, and time management skills.
  • Willingness to work evenings and weekends as required.

Preferred

  • Familiarity with Meltwater media monitoring platform.
  • Experience moderating press conferences.

Benefits

  • We offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally.
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NASCAR

Welcome to NASCAR! We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR! About NASCAR The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Sprint Race, NASCAR Canada Series, NASCAR Mexico Series, NASCAR Whelen Euro Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, Facebook, X and Snapchat.

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