Responsibilities

• Actively contribute to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
• Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
• Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
• Provide direction to Search Analyst to conduct and analyze keyword and audience research necessary to build a new campaign
• QA and oversee trafficking of approved plan into search platforms
• Ultimate oversight for all day to day budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
• Responsible for Search Analyst’s management of campaign budgets, pacing and bid adjustments
• Development and recommendation of optimizations and/or testing plans
• Pull data and research components needed for new business pitches
• Contribute to development of agency level POVs on industry happenings
• Primary party responsible for customization of agency POVs for individual clients

Requirements

• 3-5+ years of paid search experience, ideally in an agency environment
• Mastery of search platforms
• Mastery of all relevant tools for reporting, analytics, and competitive analysis
• Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
• Proven leadership ability
• Excellent written, verbal, and interpersonal communication skills
• Presentation skills are a must
• Demonstrated critical thinking and problem solving skills
• Excellent project management and organization skills
• Ability to work successfully with teams on multiple projects under tight deadlines
• Demonstrates initiative/”hunger”
• Collaborative approach/attitude
• Certifications in search platforms (Google Ads, Microsoft Ads)
• Experience in search platforms preferred – SA360 (preferred), Kenshoo

Nice to Have

• SA360 (preferred)
• Kenshoo

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.