Responsibilities

• Media Planning: work with and assist the Associate Director and Director to establish media objectives, plans, and troubleshooting. Delegate work across planners and assistants, ensure accuracy, and a strong level of detail. Know the ins and outs of the plan and strategy to answer questions that may arise. Stay on top of trends and industry news - share with relevant team members and clients.
• Campaign Management: lead and manage digital campaigns from the planning to activation to optimizations. Currently covering standard display banners, video, digital audio.
• Team Management: manage-up with Directors on account status and handling team workload, while managing and developing the Strategist(s) and Assistant(s). Foster positive morale and emphasize the importance of working together to get things done in a way that allows your team to feel passionate about their roles.
• Client Management: be a main point of client contact, versed on and managing day-to-day responsibilities to ensure that all is running smoothly.
• Cross Team Alignment: work across multiple teams; account teams, published media, marketing sciences, and externally with creative agency and partners. Develop and present documents that deliver results for our clients.