Manager, Partnership Marketing

New York, USA (On-site)

$74K/yr – $100K/yrManager4+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-brand partner engagement campaigns and cross-functional delivery for Paramount+.

  • Lead end-to-end partner engagement campaigns across Paramount+ platforms.
  • Must-have: 4+ years in marketing or project management and familiarity with Airtable/JIRA.
  • Standout: Ability to coordinate cross-functional teams and streamline workflows for international markets.

Job Description

Responsibilities

  • Lead overall planning and execution of monthly retention and engagement partner campaigns.
  • Develop measurable outputs against internal KPIs and deliver continuous improvement.
  • Develop and manage project roadmaps, production, and delivery for all partner marketing initiatives.
  • Contribute to scale, develop, and optimize partner relationships by identifying incremental, mutually beneficial opportunities to grow the partnership with a focus on building a marketing roadmap that drives growth and engagement of Paramount+.
  • Lead day-to-day external partner communications, serving as the POC for editorial marketing campaigns.
  • Plan and execute engagement and retention marketing campaigns on all partner platforms. Work with cross-functional teams as well as external partner teams.
  • Streamline agendas, presentations, and recaps for senior leadership teams and external partners.
  • Create streamlined workflows for maximum output of creative assets for all international markets.
  • Manage all Paramount+ engagement and retention campaigns as well as user acquisition campaigns on Channel, MVPD, and CTV partners.
  • Support the Partner Marketing team with event post-mortems and recap presentations

Requirements

  • 4+ years’ experience in related marketing, creative production, and/or project management roles.
  • BS/BA degree in Business, Marketing, Production, or related discipline.
  • Familiarity with Airtable, JIRA, and/or any other similar project management software.

Preferred

  • Strong project management skills, with the ability to take action in a challenging , dynamic environment with multiple priorities.
  • Excellent oral and written communication skills and an ability to influence others.
  • Demonstrated ability to successfully interact and communicate with all levels across various departments.
  • Capacity to collaborate with different areas involved in the growth initiatives and to coordinate with internal and external stakeholders.
  • Ability and flexibility to adapt to changes in schedules and delivery.
  • Intense bias for action in a dynamic, sometimes ambiguous environment.
  • Excellent interpersonal skills, entrepreneurial mindset and robust spirit with experience navigating cross-functional organizations.
  • An analytical mind, natural curiosity, and fascination for consumer marketing and the streaming space.
  • Positive outlook and willingness to jump in on all kinds of projects, sometimes outside of normal day-to-day work.
  • Creativity, someone who can turn cool ideas into reality.

Benefits

  • The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.
  • This position is bonus eligible.
  • Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here.
  • Generous paid time off.
  • An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
  • Opportunities for both on-site and virtual engagement events.
  • Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
  • Explore life at Paramount.
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Paramount

3.7 Glassdoor

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.

Founded in 2021
Los Angeles, California, USA
1.3K employees (548 in marketing)
68% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$116.4K
Traffic Source Mix
Search
28.2%
Direct
52.9%
Referral
12.2%
Social
6%
Paid
0.4%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
348 (27% of company)
Median Career Experience
12 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
8

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