Manager, Integrated Media Planning

New York City, NY (Hybrid)

$50K/yr – $95K/yrManager3+ years expFull time

Posted 1 month ago

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Job Summary

Own cross channel media planning with data driven insights, turning observations into defendable strategies and measurable outcomes.

  • Lead and develop a planning team of Strategist and Assistant levels, delegating deliverables and coaching growth.
  • Translate data, research and trends into strategic recommendations and client-ready reporting.
  • Build strong relationships with clients and internal partners to align goals and drive performance.

Job Description

Responsibilities

  • Passion - approaches any situation with energy and interest. Displays passion for pop culture, trends, and motivations in consumer behavior.
  • Critical Thinking - the ability to develop insights and use data to support strategic thinking.
  • Hunger for Data - continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
  • Delegation - as a manager of the Strategist and Assistant levels, delegation skills are key to achieving deliverables and developing others.
  • Relationship Building - whether internally or with clients, practices the ability to be personal, understanding and a desire to do what’s best for the team and the client.

Requirements

  • 3-5 years of media planning experience, cross-channel experience preferred
  • Graduate of a four-year college or university
  • Experience in a client service structure, contributing to the development and management of media programs
  • Experience in reach-based planning
  • Leadership ability and experience managing a team of planners and assistants on day-to-day deliverables
  • Strong knowledge of media fundamentals and an understanding of key research sources
  • Ability to develop and articulate strategic insights
  • Comfort with data, analytics, and measurement
  • Knowledge of current trends and innovations in media
  • Ability to develop and articulate strategic insights
  • Comfort with data, analytics, and measurement
  • Knowledge of current trends and innovations in media

Preferred

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave

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