Manager, Genesis Digital Marketing

Fountain Valley, CA (On-site)

$91K/yr – $130K/yrManager6+ years expFull time

Posted 5 days ago

Job Summary

Own and drive Genesis digital marketing initiatives for Genesis.com, collaborating with cross-functional teams to manage site production, UX, and integrated campaigns, while tracking KPI outcomes and optimizing the digital shopping experience.

  • Lead day-to-day website operations and UX across desktop/tablet/mobile
  • Partner with agencies and data/UX teams to optimize performance and launches

Job Description

Responsibilities

  • Genesis USA is seeking an experienced Digital Marketing Manager to deliver an exceptional digital shopping experience that drives engagement, conversion, and brand loyalty.
  • Reporting to the Senior Manager of Digital Platforms, this role will support the execution of Genesis' digital strategy, lead content planning, and oversee day-to-day website operations for Genesis.com, while contributing to GenesisHouse.com initiatives as needed. The ideal candidate will partner closely with agency and cross-functional teams to manage website production and development, execute integrated digital campaigns and launches, optimize KPI-driven experiences, and support the achievement of key business objectives.
  • The ideal candidate is a proactive and results-driven digital marketer with strong organizational, communication, and project management skills. They thrive in a collaborative environment, build effective relationships across teams and agency partners, and bring a high level of ownership, accountability, and attention to detail to every initiative.
  • Lead the day-to-day management, user experience (UX), and continuous enhancement of Genesis.com across desktop, tablet, and mobile platforms.
  • Review website content, wireframes, creative assets, and site functionality to ensure a seamless user experience, brand consistency, and quality standards; conduct user acceptance testing (UAT) for site releases and enhancements.
  • Manage website roadmaps, project timelines, and release schedules, ensuring alignment on priorities, milestones, risks, and deliverables across stakeholders.
  • Partner with agencies and vendors to deliver website initiatives on time, within scope, and aligned with business objectives.
  • Drive AEO, SEO, and SEM strategies to improve search visibility, website traffic, engagement, and discoverability.
  • Partner with Data Science and UX teams to analyze website performance and customer insights, identifying opportunities to enhance the digital shopping experience and improve conversion.
  • Support digital execution for vehicle launches, model year updates, experiential activations, and promotional campaigns.

Requirements

  • Six or more years of Marketing/Advertising experience.
  • Three or more years of experience in digital marketing.
  • Two or more years of experience within automotive industry desired.
  • Agency and or/ related client-side experience required.
  • Experience working in a fast-paced environment.
  • Luxury experience preferred.
  • Position requires ability to solve problems, make decisions and operate with an entrepreneurial spirit within the framework of a team concept.
  • Ability to manage high-paced environment with multiple projects and agency personnel.
  • Ability to develop strategy and implementation plans for new projects/initiatives.
  • Ability to develop strong interpersonal relationships at a variety of levels; Executive, Managerial, Field Staff, subordinate and agency hierarchy of personnel.

Preferred

  • Master’s degree a plus.

Benefits

  • Compensation Range: $91,000 - $130,000 annual base salary
  • Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
  • Holiday Pay - the company shuts down with pay between Christmas and New Years.
  • Vacation and sick time off
  • Healthcare insurance (medical, dental, and vision)
  • 401(K) company match
  • Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
  • Basic life insurance, short- and long-term disability
  • Mental health, wellbeing, and employee assistance program
  • Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)
Hyundai Motor Company logo

Hyundai Motor Company

3.9 Glassdoor

Our mission is clear: to become a lifelong mobility partner for our customers and communities by creating meaningful progress through clean energy, connected technology, and human-centered innovation.Hyundai Motor Company is a global mobility leader committed to shaping a better future. With more than 120,000 employees across 200+ countries, we are redefining the way the world moves, not just through innovation in automotive design, but through bold investments in smart mobility, sustainability, and technology.Each year, we bring over 4.6 million vehicles to drivers around the globe – from award-winning sedans to cutting-edge electric and hydrogen-powered solutions.

Founded in 1967
Seoul, Seoul, South Korea
61K employees (2,304 in marketing)
74% recommend to a friend
81% CEO approval

Salaries

Posted range

$91K/yr – $130K/yr

Taken straight from the job posting.

See all Hyundai Motor Company salaries

Marketing Team

Marketing Team Size
1,644 (3% of company)
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
19.9M
Monthly Google Ads Budget
$11.7K
Traffic Source Mix
Search
63.7%
Direct
29.2%
Referral
4.6%
Social
0.6%
Paid
1.8%

Headcount Trend

Current headcount: ~60.6K

Recent News

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Manager, Genesis Digital Marketing

Hyundai Motor Company · Fountain Valley, CA · On-site