Manager Field Marketing - Events & Activations

Palo Alto, CA (Remote)

$80K/yr – $110K/yrManager4+ years expFull time

Posted 10 hrs ago

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Job Summary

Lead end-to-end events and activations, translating campaigns into in-market experiences and partnerships across multiple markets.

  • Own planning, execution, and measurement of consumer events, conferences, and internal meetings
  • Coordinate cross-functional teams and vendors to ensure on-brand, high-impact activations
  • Develop field playbooks and track performance to drive continuous improvement

Job Description

Responsibilities

  • Own end-to-end execution of events and activations: Plan and execute consumer events, industry conferences, internal meetings across key markets, and company-wide events
  • Bring campaigns to life in-market: Execute events and activations as part of broader marketing campaigns and partnerships
  • Manage local market activations: Partner with clinic teams to support in-market events that drive client acquisition and engagement
  • Coordinate cross-functional stakeholders: Align with marketing, recruiting, operations, and clinic teams on goals, timelines, and execution
  • Develop resources for field teams: Own the creation of field marketing playbooks that span local events, networking and local partnership activations.
  • Manage event logistics and vendors: Oversee venues, catering, travel, production, and external partners to ensure high-quality, on-brand experiences
  • Develop and track project plans: Build timelines, manage deliverables, and ensure flawless execution across multiple concurrent events
  • Own event budgets and tracking: Manage spend, process invoices, and optimize for cost efficiency and impact
  • Measure performance and impact: Track attendance, engagement, and key outcomes and provide insights to inform future activations

Requirements

  • Bachelor’s degree strongly preferred or equivalent work experience required
  • 2-4 years of experience in field marketing, events, experiential marketing, or related roles
  • Experience managing vendors, contracts, and budgets
  • Willingness to travel (approximately 20% of the time) and support events outside of standard business hours as needed
  • Strong project management and organizational skills; able to manage multiple priorities simultaneously
  • High attention to detail and strong ownership over execution quality
  • Experience executing events across multiple markets or locations preferred
  • Experience within the beauty, aesthetics, skincare, wellness, or luxury consumer space preferred
  • Prolonged periods of sitting at a desk and working on a computer

Preferred

  • Experience within the beauty, aesthetics, skincare, wellness, or luxury consumer space preferred
  • Experience executing events across multiple markets or locations preferred

Benefits

  • We offer a competitive benefits package which includes generous employee discounts, Friends & Family discounts and a beautiful working environment with a stellar team.
  • We also offer paid holidays and a 401k plan with a company match program.
  • For full-time employees we offer Medical, Vision, and Dental insurance.

Traffic Signals

Monthly Visitors
82.4K
Traffic Source Mix
Search
47%
Direct
43.7%
Referral
7%
Social
1.6%
Paid
0.5%

Headcount Trend

Current headcount: ~597

Marketing Team

Marketing Team Size
14 (2% of company)
Median Career Experience
9 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Oct 2022
    Private Equity
  • Oct 2018
    Private Equity

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