Manager, Creator Marketing

New York City, NY (On-site)

$83K/yr – $105K/yrManager5+ years expFull time

Posted 5 days ago

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Job Summary

Own and execute cross-platform creator and podcast marketing for Crime Stories with Nancy Grace and the CrimeOnline Network, driving audience growth through social strategy, cross-promotion, YouTube optimization, and data-driven improvements across multiple platforms.

Job Description

Responsibilities

  • Execute day-to-day podcast and creator marketing for Crime Stories with Nancy Grace and the CrimeOnline Podcast Network slate across priority social, podcast, video, and distribution platforms
  • Post social content on behalf of the host and shows, ensuring copy, tone, timing, and presentation are aligned with each brand voice
  • Drive measurable listener and viewer growth through social media marketing, platform partnerships, cross-promotion strategies, and emerging distribution initiatives
  • Execute marketing campaigns that support the creator’s presence across third-party platforms, tracking performance and reporting on results, insights, and optimization opportunities to support audience growth and platform priorities
  • Draft, schedule, publish, and monitor platform-specific social content tied to episodes, breaking news, show moments, guest appearances, platform launches, and promotional priorities
  • Maintain and manage the marketing and social content calendar, ensuring timely execution across shows and platforms
  • Partner with production, editorial, marketing, and platform stakeholders to identify marketing opportunities that support audience engagement, tune-in, and discovery
  • Support cross-promotion strategies across podcast platforms, YouTube, FOX One, Tubi, FAST channels, VOD, newsletters, social channels, and partner ecosystems
  • Execute YouTube optimization best practices across the CrimeOnline Podcast Network slate, including compelling titles, descriptions, tags, thumbnails, playlists, metadata, end screens, cards, posting cadence, and other platform-specific tactics that improve discovery, engagement, and audience growth
  • Track social trends, audience conversations, community feedback, relevant news moments, and true crime discussions to inform timely posting opportunities, escalating sensitive issues as needed

Requirements

  • 5+ years of experience in creator marketing, podcast marketing, social media marketing, digital content, audience development, distribution marketing, or a related media role
  • Experience managing or posting on behalf of a public figure, host, talent, media brand, or entertainment property
  • Demonstrated experience supporting measurable audience growth across podcast, social, video, streaming, or digital platforms
  • Strong writing, editing, and proofreading skills with the ability to adapt copy to a distinct host or brand voice
  • Strong understanding of podcast marketing, social platforms, YouTube optimization best practices, platform-specific formats, posting best practices, and audience behavior
  • Experience drafting, scheduling, publishing, and monitoring social content across multiple platforms
  • Understanding of cross-platform distribution ecosystems, including podcast, YouTube, social, FAST, VOD, FOX One, and streaming environments
  • Experience supporting cross-promotional campaigns, platform partnerships, marketing campaigns, or audience development initiatives
  • Sound editorial judgment and ability to handle sensitive subject matter with care and accuracy
  • Ability to move quickly while maintaining strong attention to detail

Preferred

  • Experience working with true crime, news, legal, investigative, or personality-led media brands
  • Experience supporting marketing for a podcast network, YouTube series, television show, FAST channel, or digital video brand
  • Familiarity with Crime Stories with Nancy Grace, the CrimeOnline brand, and Nancy Grace’s voice, tone, and audience
  • Experience with social publishing, podcast analytics, scheduling, analytics, and content management tools
  • Experience identifying timely social opportunities around breaking news, trending conversations, or high-profile cases
  • Experience supporting FOX One, Tubi, FAST, VOD, or emerging streaming distribution initiatives

Benefits

  • This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.
Red Seat Ventures logo

Red Seat Ventures

Red Seat Ventures partners with market-leading talents, brands, and personalities to develop unique media properties. We offer our client-partners an unprecedented mix of investment capital, technology, and skilled management, thereby allowing for the rapid launch of new digital businesses. Red Seat takes a multiplatform approach to content creation, inclusive of web, mobile, OTT, podcasts, and television production. Our current client portfolio spans a variety of genres and includes well-known talents from film, radio, and television. We offer advertisers the ability to reach focused and highly desirable audiences via branded content, sponsorships, and other unique digital ad formats. Red Seat Ventures is owned by the Tubi Media Group, a subsidiary of Fox Corporation.

Founded in 2015
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