Manager, Creator Activation

New York, USA (On-site)

$80K/yr – $85K/yrManager3+ years expFull time

Posted 4 months ago

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Job Summary

Lead influencer partnerships and program management for client campaigns with end-to-end execution and measurement.

  • Own influencer vetting and partnerships for client campaigns.
  • Must-have: mastery of influencer marketing and platform knowledge
  • Standout: translate insights into client-ready POVs and case studies

Job Description

Responsibilities

  • Responsible for the strategic alignment and vetting of Influencers for specific Client campaigns
  • Aggregate submissions of Influencer personalities and maintain quality control
  • Input all campaign details into accounting/tracker system
  • Execute partnerships with influencers from post contract phase through campaign completion
  • Manage content review process between influencer and account team
  • Ensure metrics are collected and recaps are developed for all influencer campaigns and programs
  • Tracking post completion for revenue recognition purposes
  • Stay apprised of new capabilities that are announced on existing social media platforms as well as new emerging social media platforms that are gaining popularity
  • Follow social media influencer personalities across multiple social platforms
  • Help support the logistics (travel, shipping product, etc.) to Talent/Influencers for a specific campaign
IPG Mediabrands logo

IPG Mediabrands

3.7 Glassdoor

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Founded in 2007
New York, New York, USA
8.6K employees (2,270 in marketing)
70% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
111.2K
Traffic Source Mix
Search
42%
Direct
43.5%
Referral
9.7%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size
1,974 (23% of company)
Median Career Experience
12 years
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
7

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