Manager, Content & Creativity

New York City, NY (Hybrid)

$50K/yr – $95K/yrSenior Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own cross functional ownership of branded content and entertainment programs, aligning strategy with planning, investment, and media partners while owning end to end delivery and measurement for multiple client initiatives.

  • Content & Program Leadership: guide concepting, approvals, and full execution with agency teams and partners.
  • Client & Stakeholder Management: build trust, collect feedback, and report status to senior leadership.
  • Measurement & Optimization: plan and steward evaluation across pre and post program phases with Marketing Science.

Job Description

Responsibilities
  • Support and contribute to the overall vision and management of content experiences & entertainment initiatives on behalf of our clients
  • Develop trust with day-to-day clients, acting as a key point of contact for questions, points of feedback, or ad hoc asks
  • Develop close relationships with Planning and Investment teams to align our programs to broader strategic priorities and objectives
  • Support the Senior Director with presentation materials, status updates, and ad hoc meetings to ensure successful communication with media and marketing clients on a consistent basis
  • Stay atop of current content, storytelling and technology trends and how those impact the client business
  • Serve as the day-to-day point of contact for clients, integrated agency teams, and media partners to execute multiple programs across a calendar year, from insights mining to strategy to ideation to execution
  • Support brainstorms with the team: Help concept opportunities with the team and with partners. Research partners' IP, capabilities, and talent to guide idea development
  • Actively build out media opportunities that deliver on our clients’ marketing and media objectives with networks, digital publishers, and platforms.
  • Support Senior Director on presentation / written material development and contribute to client live presentations
  • Manage end-to-end execution of programs, including timelines, partner and creative output, client reviews, launch plans, distribution & promotion while enforcing clear ongoing communication throughout program
Requirements
  • Minimum 3 years’ experience in branded content, integrated partnerships, or strategic partnership development (agency experience preferred)
  • Proven analytical, strategic thinking, communication, client service and project management skills
  • Exceptional project management skills, with ability to manage multiple work streams with strong quality control
  • Client-facing experience with a successful track record in account management and client service
  • Experience working on an integrated team
  • Ability to address challenges, work under pressure, follow-through and solve problems quickly in the face of challenges
  • Ability to effectively and confidently communicate information in both verbal and written formats (Development of ideas, pitches, research and recaps, client presentations, etc.)
  • Relentless pursuit of cultural zeitgeist and passion for all forms of entertainment
  • Experience working with various marketing communication channels with an emphasis on CTV, social, and digital
  • Experience in concept development, production oversight, and foundational understanding of working with and managing media partners
Benefits
  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave

Marketing Team

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