Manager, Business Banking Marketing

New York City, NY (Hybrid)

$89K/yr – $150K/yrSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end marketing engine that fuels acquisition and sales enablement while optimizing the customer journey, with cross-functional alignment across Marketing, Sales, Product, Analytics and external partners.

  • Growth/Marketing Ops: Build and run integrated campaigns that move buyers through the funnel and improve marketing effectiveness.
  • Collaboration & Enablement: Align with Marketing, Sales, Product, Analytics, Compliance and agencies to deliver sales content and frontline enablement.
  • Outcome focus: Identify opportunities to lift business outcomes and measure impact.

Job Description

Responsibilities

  • lead the development and execution of integrated marketing strategies that drive customer acquisition, strengthen sales enablement, and optimize the end-to-end customer journey.
  • partners across Marketing, Sales, Product, Analytics, Compliance, and external agencies to deliver sales content, enable frontline teams, and identify opportunities to improve marketing effectiveness and business outcomes.
American Express logo

American Express

4.1 Glassdoor

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
26

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