Manager, Brand - SquishPillow

Plantation, FL (Hybrid)

Salary Not AvailableManager3+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end product development and brand management for SquishPillow, leading cross-functional teams through planning, design, and go-to-market milestones.

  • Own end-to-end product development for SquishPillow, coordinating design, licensing, and cross-functional partners.
  • Must-have: 3–5 years in consumer products with product development, branding, or project management experience.
  • Standout: Cross-functional leadership across design, packaging, sales, and leadership with budget oversight.

Job Description

Responsibilities

  • Work collaboratively with product design, packaging design, marketing, licensing, and other internal team partners to create a product that is the best fit for the brand.
  • Drive day-to-day line development for assigned brand(s) and manage to key development milestones and financial objectives.
  • Analyze and evaluate sales data, understand the competition, and current industry trends to aid in product line architecture and development.
  • Conducts competitive and consumer analysis, understanding and applying toy trends and play patterns.
  • Understand and identify retailer-specific channel strategies to create diverse product lines that satisfy the evolving needs of all global markets and retail channels.
  • Lead a cross-functional team to ensure best in class products with brand integrity, maintaining consistency in product, packaging, sales, and marketing communication.
  • Utilize project management software for assigned projects.
  • Coordinate design approvals with respective licensors and/or stake holders throughout the development process.
  • Consistently follow up with brand and cross-functional teams to communicate project status, updates, issues, and opportunities to the broader organization.
  • Evaluates the competitive landscape and industry trends to help drive strategic decisions around product development and customer execution.

Requirements

  • Bachelor’s degree industry relevant field is a plus.
  • 3-5 years of product development, product management, brand development, licensing, project management or relevant experience.
  • 3-5 years of experience in the consumer products industry, with a demonstrated understanding of design aesthetics and evolving consumer preferences. Experience in Bedding, Home is a plus.
  • 1+ year of leadership experience.
  • Strong proficiency in Microsoft Office & G-Suite
  • Knowledge of digital rights management systems
  • Creative out of the box thinker that values innovation
  • Able to multitask, organize, prioritize, and manage time efficiently
  • Able to work independently or collaboratively
  • Exceptional verbal and written communication skills

Preferred

  • Articulate and eloquent speaking skills that can engage an audience
  • Can easily adapt to shifting priorities, and can manage multiple priorities at one time while simultaneously working on multiple projects/tasks and meeting deadlines
  • Effective interpersonal skills, and able to build positive and productive working relationships
  • Leadership skills; can train, mentor, coach, inspire, motivate and develop others
  • Strong Analytical Skills with a deep understanding of tracking and measuring metrics

Benefits

  • Our benefits package includes basic medical insurance that is 100% company-paid for employees and their children, employee basic life and AD&D insurance, a 401(K) retirement program with Jazwares matching up to 4% of pretax or post-tax deferrals, short and long-term disability, and tuition reimbursement.
  • Our work environment provides a flexible work schedule that includes a Monday through Thursday on-site, with an optional WFH on Fridays, up to 20 workdays fully remote each year, and Time Off for vacation and sick leave.
  • Through Jazwares Cares, you will have the opportunity to volunteer for up to 16 hours a year on community service projects.
Jazwares, LLC logo

Jazwares, LLC

3.8 Glassdoor

Jazwares, a Berkshire Hathaway company, is a leading global toy manufacturer with an award-winning, robust portfolio of wholly owned and licensed brands. Founded in 1997, Jazwares celebrates imaginative play with a progressive focus on identifying new and relevant trends to transform into high-quality products for consumers of all ages. Jazwares engages consumers through innovative play experiences with popular brands such as Squishmallows, Pokémon, Star Wars, CoComelon, Fortnite, AEW, Adopt Me!, Hello Kitty, and many more. In addition to toys, offerings also include Metaverse gaming, costumes, and products for pets. Headquartered in Plantation, Florida, Jazwares has offices worldwide and sells its products in more than 100 countries. For more information, visit www.jazwares.com and follow us on LinkedIn, Twitter, Instagram, and Facebook.Please note that all official Jazwares employment information will always come from an email address ending in @jazwares.com. Jazwares will never request any monetary payments at any stage of the hiring process. Be cautious of unsolicited communications from unfamiliar individuals or websites, particularly those requesting sensitive personal information. Never respond to or open links from such communications.

Founded in 1997
Fort Lauderdale, Florida, USA
1K employees (383 in marketing)
77% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
967K
Monthly Google Ads Budget
$485
Traffic Source Mix
Search
45%
Direct
44.2%
Referral
4.4%
Social
5.6%
Paid
0.6%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
161 (15% of company)
Median Career Experience
11 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1

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