Manager, Affiliate Marketing

Atlanta, GA (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 3 months ago

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Job Summary

Drive omni-channel planning and stakeholder alignment to optimize investments, channel strategy, and customer experiences across the enterprise.

  • Own budget stewardship and omni-channel investment decisions.
  • Must-have: 5+ years of experience with a master’s degree and proficiency in Excel/PowerPoint.
  • Standout: Experience testing and learning programs and cross-functional partnerships at scale.

Job Description

Responsibilities

  • 10% Budget Management - Budget management and stewardship of omni-channel investments
  • 15% Channel Expertise - Partner with omni-channel partners, key stakeholders and business/initiative leaders across the enterprise to develop channel recommendations that support key customer, business and marketing goals and objectives
  • 20% Direct Omni-Channel Plans - Help direct media agency and/or supervise direct reports on creation and execution of department-level omni-channel plans
  • 10% Reporting & Learning - Support the analysis of reporting on channel performance and audience behaviors and incorporate learnings into current and future planning
  • 25% Stakeholder Relationship Management - Develop and maintain strong relationships with key omni-channel stakeholders and business/initiative leaders across the enterprise
  • 20% Test & Learn - Test and learn new and emerging omni-channel trends/opportunities that will help support frictionless customer experiences, drive our business and create competitive advantage

Requirements

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.
  • 5 years of work experience.
  • Master's Degree or equivalent degree in a field related to the job.
  • Proficient in Excel/Word/Powerpoint.
  • Must be able to manage and prioritize multiple tasks/responsibilities; must be organized and a strong communicator; may be involved in some mildly difficult situations.
  • Working knowledge of marketing, finance, advertising, merchandising and operations; builds effective partnerships throughout the organization.

Preferred

  • Omni-channel agency planning/buying experience
  • Previous client-side omni-channel planning experience
  • Previous leadership, mentoring and/or coaching experience
  • Retail/multi outlet advertising experience
  • Master's Degree
  • Strong leadership abilities, experience supporting/mentoring team members and proven track record of building cross-functional work relationships, both internally and with external agency and platform partners
  • Highly organized with an ability to combine strategic direction with hands-on tactical execution
  • Strategic thinker with demonstrated ability to conceptualize and build integrated omni-channel plans
  • Strong presentation skills with ability to gain alignment on recommendations
  • Must be proficient in Excel/Word/Powerpoint computer programs
The Home Depot logo

The Home Depot

The Home Depot, the world’s largest home improvement specialty retailer, values and rewards dedicated, knowledgeable, and experienced professionals. We operate more than 2,300 retail stores in all 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, Canada, and Mexico. All of our associates have one thing in mind — helping our customers build and improve their homes. Join The Home Depot team today and see for yourself why we are consistently ranked as a top Fortune 500 company.

Founded in 1979
Atlanta, Georgia, US
122K employees (8,389 in marketing)

Traffic Signals

Monthly Visitors
207M
Monthly Google Ads Budget
$9.9M
Traffic Source Mix
Search
36.6%
Direct
56.8%
Referral
3.2%
Social
1.4%
Paid
1.8%

Headcount Trend

Current headcount: ~126.7K

Marketing Team

Marketing Team Size
5,511 (4% of company)
Median Career Experience
16 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Last Raise
Debt Financing, 19 years ago

Funding History

  • Jul 2007
    Debt Financing

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