Responsibilities

• Performance Tracking and Business Intelligence:- Comprehensive KPI Management: Track and report on channel metrics including Gross Merchandise Value, Average Order Value, Sampling, conversion rates, and active affiliate counts to link creator performance directly to sales targets.
• Full Funnel Data Analysis: Analyze performance via the TikTok Business Suite and Seller Center toidentifyoptimization opportunities and deep conversion insights that fuel brand awareness.
• Executive Insights: Deliver weekly,monthly, quarterly & annualreporting with clear actionable recommendations for senior leadership by converting creator measurements into high level business plans.
• Creator ROI Monitoring: Manage affiliate incentive budgets and commission boosts with a focus on Return on Investment and Return on Ad Spend to ensure efficient resource allocation.
• Strategic Pipeline Scaling: Personallyidentify, vet, and recruit high-impact affiliates beyond agency-sourced talentbased on monthly targets to expand brand reach.
• High Tier Relationship Management: Build and manage relationships with top tier creators through direct outreach by personallyidentifyingand vetting high impact affiliates beyond agency sourced talent.
• Community Nurturing and Retention: Foster the creator community by hosting in person events, moderating webinars, and managing active communications via platforms like Lark, Discord, and the TikTok Shop Affiliate Center.
• Contract and Terms Negotiation: Lead negotiations for creator terms including specific deliverables, usage rights, exclusivity, and timelines to ensure brand alignment and quality.
• Compliance and Risk Mitigation: Monitor creator content daily for compliance by flagging violations of brand guidelines and executingde monetizationprotocols when necessary.
• Best in Class Modeling: Lead by example by filming first party TikTok content that modelshigh qualitystorytelling and product education for the affiliate network to emulate.

Requirements

• 4+ years of experience in influencer marketing, with a heavy emphasis on TikTok and/or TikTok Shop.
• Bachelor’s degree in Digital Marketing, Marketing, Communications, ora relatedfield.
• Advancedexpertisein contract negotiations and relationship management withhigh-tier/VIP influencers or talent agencies.
• In-depth experience in creator briefing, influencer community management, and budget oversight for beauty and/or lifestyle brands.

Preferred

• Corporate experience withintech, beauty, fashion, or lifestyle sectors.
• Advanced skills in project management, data storytelling, and presentation execution.

Benefits

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Employee Resource Groups (Think Tanks and Innovation Squads)
• Access to Mental Health & Wellness Programs