Responsibilities

• Host live streaming sessions across multiple social media platforms, engaging viewers with lively presentations and interactive content
• Develop compelling scripts and content plans that align with marketing campaigns and brand messaging
• Collaborate with the marketing team to incorporate SEO strategies, keyword research, and social listening insights into live content
• Utilize media editing tools such as Adobe Photoshop, Adobe Illustrator, and video editing software to enhance visual presentation during streams
• Monitor real-time social media analytics and performance metrics using tools like Google Analytics, Hootsuite, Buffer, and Web Analytics to optimize engagement strategies
• Manage social media content creation including photography, graphic design, and media editing to support live broadcasts and post-event promotions
• Maintain strong relationship management with followers by responding promptly to comments and messages during live sessions, fostering community growth

Requirements

• Proven experience in social media management, content creation, and digital marketing performance monitoring
• Proficiency in media editing tools such as Adobe Creative Suite (Photoshop, Illustrator), video editing software, and media performance analytics platforms
• Strong understanding of social media platforms including Facebook, Instagram, TikTok, YouTube, and Twitter
• Ability to conduct keyword research, SEO optimization, and social listening to tailor content for maximum reach
• Excellent content writing skills with an eye for proofreading and branding consistency
• Knowledge of Facebook Advertising campaigns and digital marketing analytics tools for measuring campaign success
• Creative graphic design skills coupled with photography experience to produce visually appealing content for live streams
• Effective communication skills for engaging audiences through social media content marketing and public relations strategies
• Familiarity with web analytics tools like Google Analytics to track digital marketing performance metrics

Benefits

• Flexible schedule