Lifecycle Marketing Specialist

Austin, TX (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 days ago

Job Summary

Owns and optimizes end-to-end lifecycle marketing programs across email, SMS, and in-app touchpoints, driving onboarding, engagement, retention, advocacy, and revenue.

  • Leads lifecycle program execution across multiple channels
  • Coordinates with sales, product, and tech teams to evolve journeys

Job Description

Responsibilities

  • Lifecycle Program Execution
  • Builds and deploys lifecycle marketing programs across email, push, SMS, and in-app touchpoints throughout the client journey
  • Owns day-to-day program operations across lifecycle stages: welcome, onboarding, engagement, retention, win-back, and advocacy ensuring timely, accurate deployment
  • Owns end-to-end onboarding programs ensuring new customers receive timely communications that drive early engagement
  • Manages post-treatment follow-up sequences, coordinating send timing, content accuracy, and personalization
  • Drives customer advocacy and referral program success by owning communication workflows, monitoring participation, and creating a seamless experience for advocates
  • Partners with Call Center sales leaders to create customized journeys for new client acquisition and re-engaging leads once in lifecycle journey.
  • Partners with Product-Tech owners to continuously evolve lifecycle program through automations, tech integrations and evaluating new platforms to build lifecycle touch points across Removery’s customer base.
  • Email & SMS Marketing
  • Executes QA email and SMS campaigns in Salesforce Marketing Cloud, ensuring accurate audience targeting, correct send logic, and on-time delivery

Requirements

  • Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field, or equivalent practical experience
  • At least five years' professional experience in email marketing or lifecycle marketing
  • Ability to work on-site from Removery’s global headquarters in Austin, TX at least 4 days per week, excluding approved time off and business travel

Preferred

  • Advance experience with email marketing platforms, Salesforce Marketing Cloud is preferred
  • Experience with A/B testing and campaign optimization
  • Strong analytical skills and data-driven mindset
  • Understanding of email deliverability best practices
  • Excellent writing and communication skills
  • Experience with marketing automation
  • Basic HTML/CSS knowledge preferred

Benefits

  • Comprehensive Medical, Dental, Vision
  • Company paid Life Insurance. Plus, the option to purchase more!
  • Additional optional coverages such as Short and Long-term disability, Flexible Savings Accounts, etc.
  • Paid Parental Leave based on tenure
  • Eight (8) company paid holidays plus additional floating holiday
  • (15) days of Paid Time Off
  • 8 hours of paid volunteer time per year
  • 401(k) Program with generous company match
  • Team Member Referral Bonus Program
  • Employee Assistance Program – resources to help you manage work-life balance
REMOVERY LLC logo

REMOVERY LLC

5.0 Glassdoor

Removery is the world's leader in tattoo removal. Offering over 150 locations throughout the United States, Canada, and Australia, a dedicated expert has never been easier to find. We exist to normalize tattoo removal and empower people to feel comfortable in their skin. With over 1,000,000 treatments provided to clients across the globe, we’re continuing our mission to be the first choice for customers to remove their unwanted tattoos by the most experienced teams in accessible, safe and comfortable environments. Removery is proud to hold the world’s only Clinical Advisory Board specifically dedicated to tattoo removal, ensuring safe and effective treatments are always top of mind. Removery’s Studio teams go through 160+ hours of extensive training and use state-of-the-art PicoWay® lasers in every location. Behind each client is a unique story and reason for going through tattoo removal - that’s why our focus on providing the very best tattoo removal experience while delivering the best possible results makes Removery the world’s tattoo removal experts.

Founded in 2019
Austin, Texas, USA
350 employees (20 in marketing)
1% recommend to a friend

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$50M
Last Raise
$50M
Series Unknown

Funding History

  • Jan 2021
    Series Unknown • $50M

Traffic Signals

Monthly Visitors
214K
Monthly Google Ads Budget
$48.4K
Traffic Source Mix
Search
66.6%
Direct
17.9%
Referral
2.3%
Social
4.5%
Paid
6%

Headcount Trend

Current headcount: ~350

Recent News

REMOVERY LLC logo

Lifecycle Marketing Specialist

REMOVERY LLC · Austin, TX · On-site