Junior Campaign Specialist

New York City, NY (On-site)

$60K/yr – $65K/yrIntern/New GradFull time

Posted 6 months ago

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Job Summary

Own the data-driven optimization loop for paid campaigns and translate raw numbers into how to move budgets, tests, and creative quickly.

  • Campaign Monitoring: Daily performance checks and cross-platform data pulls to surface opportunities.
  • Actionable Insights: Dashboards and summaries that tie CTR, CPC, conversion rate, and ROAS to concrete recommendations.

Job Description

Responsibilities

  • Monitor daily campaign performance and use data to identify opportunities for improvement
  • Analyze pacing, budget allocation, and core KPIs (CTR, CPC, conversion rates, ROAS)
  • Support A/B testing initiatives—creative variations, audience segments, bidding strategies
  • Recommend and implement tactical optimizations based on performance data
  • Identify patterns and trends that inform larger strategic decisions
  • Pull, organize, and analyze performance data from multiple platforms and internal tools
  • Build and maintain dashboards that surface actionable insights
  • Prepare clear performance summaries that connect data to recommendations
  • Develop fluency in the metrics that drive campaign and business success
  • Ensure data accuracy and flag discrepancies when numbers don't align

Requirements

  • 0–2 years of experience (or relevant internships) in marketing, advertising, analytics, or related fields
  • Genuinely curious about data—you like digging into numbers to understand what's happening and why
  • Comfortable with Excel or Google Sheets—you can organize data, build formulas, and spot trends
  • Strong communicator who can translate data into clear insights and recommendations
  • Eager to learn new tools and troubleshoot when things don't go as planned
  • Interested in leveraging AI and modern tools to work smarter (experience not required—curiosity is)

Preferred

  • Exposure to ad platforms like Google Ads, Meta, TikTok, or programmatic DSPs
  • Experience with analytics or BI tools (Google Analytics, Looker, Tableau, etc.)
  • Basic understanding of performance metrics and what drives them
  • Familiarity with SQL or interest in learning it
Moxxi Digital logo

Moxxi Digital

Moxxi is a leader in consumer engagement, digital marketing, and customer acquisition. We leverage proprietary martech and adtech applications, combined with automation, AI, and savvy marketing to help media partners and advertisers meet their monetization, ROI and scale objectives. Promotion based marketing into our owned and operated properties captivates consumers with opportunities to win, earn or save money, creating intentional engagement that drives first party data capture, compliant lead opt-in lead generation, and ROI-focused customer acquisition at scale.We are proud to be bootstrapped and profitable, growing on our own terms while staying true to a long term vision. We are committed to small teams and automated workflows that drive differentiated speed and effectiveness relative to our peers.Headquartered in New York City, Moxxi has recently opened a collaborative office designed for focus, creativity, and purposeful execution. Every project reflects our belief that excellence is built on discipline, curiosity, and integrity. We are just getting started and invite you to join us as we continue to build something remarkable.

Founded in 2022
New York, New York, USA
26 employees (4 in marketing)

Traffic Signals

Monthly Visitors
1.8K
Traffic Source Mix
Search
23.8%
Direct
25.6%
Referral
2.9%
Social
4.3%
Paid
0.5%

Headcount Trend

Current headcount: ~26

Marketing Team

Marketing Team Size
3 (12% of company)