I1 VP, Brand Visibility & Communications

New York, USA (On-site)

$160K/yr – $195K/yrDirector/Executive10+ years expFull time

Posted 3 months ago

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Job Summary

Drive revenue-focused B2B comms for Urban One, aligning strategy with sales and enterprise partnerships while boosting executive visibility and media presence.

  • Must-have: 10+ years in PR/communications and a related degree.
  • Standout: Direct link to pipeline priorities and cross-functional collaboration with sales.

Job Description

Responsibilities

  • Develop and execute a B2B communications strategy aligned with sales priorities, category growth, and enterprise partnerships.
  • Position Urban One as a must-partner, culturally authoritative, scaled media platform for brands.
  • Translate commercial strategy into compelling external narratives.
  • Secure consistent presence in advertising, marketing, media, and business trade publications.
  • Drive executive interviews, bylines, speaking engagements, and industry recognition.
  • Generate earned media that amplifies tentpole events, proprietary research, cross-platform campaigns, and partnerships.
  • Partner closely with revenue leadership to align communications with pipeline priorities.
  • Equip the sales team with externally validated proof points and media visibility that enhance credibility and urgency.
  • Identify and secure strategic speaking opportunities and panel placements at key industry events.
  • Develop creative, cost-effective earned media initiatives tied to tentpoles, experiential activations, and cultural moments.

Requirements

  • Bachelor’s degree in Communications, Public Relations, Marketing, or related field required.
  • 10+ years of experience in PR, communications, trade marketing, media, or revenue aligned communications.

Nice To Have

  • Experience within digital media, audio, television, entertainment, or client-facing revenue organizations strongly preferred.

Benefits

  • Benefits Package: Comprehensive benefits offerings include Major Medical, Dental, Vision, FSA, HSA, 401K, PTO, and elective supplemental options.

Marketing Team

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