Head of Marketing and Public Relations

California, MO (On-site)

$120K/yr – $150K/yrSenior LevelFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own multi-site restaurant marketing and PR, shaping brand narrative, guest growth, and revenue while leading a team and aligning with operations and leadership.

  • Own brand storytelling, campaigns, and major launches across the group.
  • Own performance discipline: ROI, budgets, and cross-functional alignment with ops and exec leadership.

Job Description

Responsibilities

  • Develop and execute an award winning marketing and PR strategy across the group.
  • Lead brand positioning, storytelling and campaign development.
  • Drive guest acquisition, loyalty and revenue through creative, commercially focused marketing initiatives.
  • Manage and mentor an ambitious marketing team, fostering creativity and accountability.
  • Oversee all PR activity, media relations and influencer partnerships.
  • Build strong relationships with journalists, agencies and key industry partners.
  • Lead new opening campaigns and major brand launches.
  • Develop partnerships, collaborations and events that strengthen brand awareness.
  • Analyse campaign performance, customer insights and market trends to continually optimise strategy.
  • Work closely with Operations and Executive Leadership to ensure marketing supports wider business objectives.

Requirements

  • Restaurant industry experience is absolutely essential.
  • Significant senior marketing leadership experience within a restaurant group.
  • Proven success developing and executing multi-site marketing strategies.
  • Strong PR and media relations experience.
  • Experience leading, mentoring and inspiring high-performing teams.
  • Excellent strategic thinking with strong commercial awareness and business acumen.
  • Outstanding creativity balanced with analytical decision-making.
  • Experience managing agencies, budgets and multi-channel campaigns.
  • Exceptional communication and stakeholder management skills.
  • A genuine passion for restaurants, hospitality and guest experience.
  • A proactive, self-motivated approach with high levels of energy and ambition.
  • Someone who thrives in a fast-paced, entrepreneurial environment and loves building brands.

Preferred

  • Passion about hospitality
  • Creative and innovative
  • Commercially astute
  • Inspiring leader
  • Highly organised
  • Entrepreneurial mindset
  • Results-driven
  • Confident decision-maker
  • Collaborative
  • Ambitious and always looking to raise the bar.

Benefits

  • benefits (DOE)
Smyth & Co logo

Smyth & Co

Smyth & Co offers an unrivalled luxury consultancy service to the world’s most prestigious companies. We assist businesses achieve growth, development and reach their potential, both now and in the future.Through unique experience and cutting edge technology, Smyth & Co offers the following consultancy services:RecruitmentHuman ResourcesMarketing

Founded in 2019
London, England, GBR
19 employees

Traffic Signals

Monthly Visitors
1.6K

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Roles Posted (Last 30 Days)
1