Head of Copy & Content, Creative Studio

San Francisco, CA (Hybrid)

$320K/yr – $400K/yrSenior Level12+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Shape and elevate brand voice for Anthropic and Claude, own the creative strategy and writing for campaigns, launches, and content, and build a high-signal team and scalable processes that blend human craft with AI-enabled execution.

  • Voice governance: define and refine voice/tone frameworks for multiple audiences, ensuring consistency across channels.
  • Creative leadership: own strategy and writing for marketing campaigns, product launches, web content, and social/video content.
  • Team and process: hire and mentor writers, establish workflows and feedback loops for speed and scale.

Job Description

Responsibilities

  • Define and evolve brand voice
  • Define and continuously refine the voice and tone frameworks for both Anthropic and Claude brands, ensuring they are distinctive, resonant, and appropriate across our many audiences — from developers and enterprise buyers to the general public.
  • Collaborate with marketing strategists and other Creative Directors to ensure voice and tone are deeply integrated across all marketing creative touchpoints and channels.
  • Lead creative strategy and writing
  • Own the creative strategy and writing for marketing campaigns, product launches, web content, social media, video content and more.
  • Define what "raising the bar" means. Push toward creative work that is surprising, precise, and unmistakably human in its intentionality.
  • Build and develop a team
  • Hire, mentor, and grow a team of writers and content strategists with strong voices, strong opinions, and the ability to interrogate outputs relentlessly.
  • Foster a culture of craft, creative ambition, and collaborative excellence.
  • Establish clear creative processes and feedback loops that empower your team to do their best work at speed and scale.

Requirements

  • Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
  • Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience
  • Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
  • Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.
  • Visa sponsorship: We sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate.

Preferred

  • Experience working within or alongside a technical or scientific organization, and comfort translating complex subject matter into accessible, compelling creative.
  • Familiarity with the AI industry landscape and the unique communications challenges it presents.
  • Experience working in a creative studio or in-house creative environment at a high-growth technology company.

Benefits

  • competitive compensation and benefits
  • optional equity donation matching
  • generous vacation and parental leave
  • flexible working hours
  • a lovely office space
Anthropic logo

Anthropic

4.3 Glassdoor

We're an AI research company that builds reliable, interpretable, and steerable AI systems. Our first product is Claude, an AI assistant for tasks at any scale.Our research interests span multiple areas including natural language, human feedback, scaling laws, reinforcement learning, code generation, and interpretability.

Founded in 2021
3K employees (168 in marketing)
82% recommend to a friend

Recent Ads

Traffic Signals

Monthly Visitors
11.6M
Monthly Google Ads Budget
$175.7K
Traffic Source Mix
Search
38.4%
Direct
48.7%
Referral
11.3%
Social
1.2%
Paid
0.4%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
130 (4% of company)
Median Career Experience
14 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$63.7B
Last Raise
$30B
Series G, 1 months ago

Funding History

  • Feb 2026
    Series G • $30B
  • Sep 2025
    Series F • $13B
  • May 2025
    Debt Financing • $2.5B

Recent News