Head of Content & Distribution (High-Ticket Barber Brand)

Miami, FL (On-site)

$4K/mo – $6K/moSenior LevelFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive a premium content engine for a fashion-forward education brand, spanning strategy, production, and performance.

  • Own the end-to-end content lifecycle from strategy to distribution.
  • Must-have: Strong track record in performance-driven content for high-ticket or education brands.
  • Standout: Experience building a high-output content machine across short- and long-form formats.

Job Description

Responsibilities

  • Lead the full content ecosystem: strategy → production → distribution → performance
  • Build and manage a high-output content machine (short-form, long-form, educational)
  • Own the content calendar and publishing cadence
  • Work closely with Alexi and the team to translate vision into execution
  • Refine messaging to attract a high-level, growth-focused audience
  • Optimize content based on data, retention, and conversion
  • Ensure every piece of content aligns with a premium, high-fashion brand identity

Requirements

  • You understand content beyond aesthetics — you know how it performs
  • You have experience in high-ticket brands, personal brands, or education-based businesses
  • You have strong taste in visuals, fashion, and modern brand identity
  • You’re both creative and structured — you can execute at a high level consistently
  • You think in systems, not one-off posts
  • You move fast, take ownership, and don’t need hand-holding

Preferred

  • Experience in the barbering, fashion, or beauty space
  • Experience scaling content across platforms (IG, TikTok, YouTube)
  • Understanding of conversion-driven content (not just views)