HCM - Senior PR & Partnership Executive | Swarovski at ACFC Vietnam | New York, USA

ACFC Vietnam

HCM - Senior PR & Partnership Executive | Swarovski

New York, USA (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive PR, KOL and B2B partnership programs for a fashion retail brand, coordinating with marketing to plan, execute, and optimize campaigns.

Must-have: 3+ years in PR/influencer marketing with fashion/retail relevance.
Standout: Established media/KOL network in fashion and celebrity circles.
Own end-to-end campaign delivery and cross-functional alignment.

Job Description

Responsibilities

Develop partnership/B2B plan & PR communication strategies aligned with quarterly/monthly marketing priorities and obtain alignment with the Group Marketing Manager
Implement and complete the Marketing Plan for PR, KOL, and Partnership activities, including planning, execution, and reporting.
PR & Digital leading, well coordinate with Content team to develop PR communication plan, book media, and execute content with media partners
Collaborate with Trade Marketing to run promotional and partnership campaigns for brands.
Work with partners, media, and KOLs to gather quotations and define clear scopes of work (SOW).
Develop 360 marketing action plan for B2B & execution plan
Oversee end-to-end execution to ensure all deliverables meet brand standards and follow the approved SOW.
Monitor market, cultural, and influencer trends to recommend innovative and effective PR approaches.
Build and maintain long-term relationships with media, press, influencers, and KOLs to support sustainable brand presence.
Proactively identify and execute strategic partnership/ B2B opportunities; collaborate cross-functionally for smooth activation.

Requirements

Minimum 3+ years of experience in PR, influencer management, or marketing with a proven track record in equivalent roles (retail or fashion industry is a strong plus)
Strong, established network with media partners and KOLs in fashion retail and celebrities/KOL/influencers
Bachelor’s degree in Marketing, Digital & Communications, PR, or Business (preferred).
Demonstrated ability to plan and execute brand, product, and promotional campaigns.
Strong multitasking and project-management skills; able to work under pressure and tight deadlines.
Strong insights of B2B market, affiliate marketing activities
Strong analytical thinking and adaptability in fast-paced environments.
Relationship Building: Strong interpersonal skills to cultivate influential media, KOL, and partner networks.
Leadership & People Management: Ability to guide, motivate, and supervise junior staff to deliver high-quality output.
Communication Excellence: sharp & smart clear-delivery, self-confident, fact & figure oriented, optimistic and persuasive communication across internal and external stakeholders.

Benefits

The cap of the salary used for social insurance contribution is 100% (health insurance, accident insurance, social insurance, unemployment insurance).
Competitive salary, bonus scheme in quarters and years.
Internal discount policy of 30-50%, internal sales events with a discount of up to 85%.
Engagement events: Happy Friday, Happy Birthday, Mid-Autumn Festival, Merry Christmas, Year End Party, Team Building,...
ACFC - Happy Place to Work, where the convergence of talents, unique personalities and energetic people.
Modern working space, fully equipped for work such as laptops, phones, calling software (3CX),...
Youthful and professional working environment.
Opportunity to work with famous managers in the fashion industry.
Working with a team of leading experienced people in the Fashion Retail Industry.
Joining the period training courses to upgrade knowledge, hard skills and soft skills.

ACFC Vietnam

ACFC - Vietnam, the market leader in fashion retail. We are the sole distributors of global brands such as Nike, Tommy Hilfiger, Levi's, Gap, Mango, United Colors of Benetton, Sisley, Karl Lagerfeld, Guess, DKNY, Typo, OVS, Cotton:On,... with over 250 outlets in Vietnam's major cities. At ACFC, we put people at the center of everything we do. We believe in equal development for all our employees, providing competitive salaries, respectable benefits, and opportunities for career growth. We strive to provide a professional, dynamic, friendly working environment and a culture where all contributions are valued. If you're an exceptional individual looking for a great career opportunity, join our team in ACFC. Follow ACFC Careers to stay updated on vacancies and discover exciting career paths. Contact us now to become part of the ACFC family! Learn more about us and our business philosophy at https://www.acfc.com.vn/ and let's build an inspiring career journey together.

Founded in 2009

Ho Chi Minh City, Ho Chi Minh City, VNM

783 employees (156 in marketing)

tuyendung.acfc.com.vn