Canapes USA INC

Growth Marketing Manager

Hallandale Beach, FL (On-site)

$60K/yr – $80K/yrMid Level3+ years expFull time

Posted 5 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own paid and organic growth foundations with search, social ads, and conversion optimization to drive qualified traffic and lower CAC.

  • Growth Ownership: Manage Meta, Google and TikTok ads to maximize ROAS and lower CAC.
  • SEO & Content Engine: Build out on-page, technical, local SEO and link-building to feed demand and traffic.
  • Conversion & Experience: Improve CRO, landing pages, site performance, and timely content updates with sales alignment.

Job Description

Responsibilities

  • Manage Meta Ads (Facebook & Instagram)
  • Manage Google Ads
  • Manage TikTok Ads
  • Develop and optimize advertising campaigns
  • Improve ROAS and lower customer acquisition costs
  • Develop and execute the company's SEO strategy
  • Keyword research
  • On-page SEO
  • Technical SEO
  • Local SEO

Requirements

  • Minimum 3 years of experience in Digital Marketing
  • Strong experience with Google Ads and Meta Ads
  • Proven SEO experience
  • Experience with email marketing platforms
  • Experience with Google Analytics and Search Console
  • Strong understanding of conversion optimization (CRO)
  • Excellent communication skills
  • Highly organized and self-motivated
  • Shopify experience is a major advantage
  • Experience with Klaviyo, Mailchimp, HubSpot, or similar platforms

Preferred

  • Shopify experience is a major advantage
  • Experience with Klaviyo, Mailchimp, HubSpot, or similar platforms is preferred
  • Experience using AI tools such as ChatGPT for marketing is a plus

Benefits

  • Paid time off

Marketing Team

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