Graphic Designer & Digital Marketing Creator

Charlottesville, VA (Unknown)

$59K/yr – $66K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the design and production of print and digital marketing materials, manage email programs, and contribute to planning, content, and digital marketing across channels.

  • Lead design and production of print and digital materials
  • Manage Retail and Jefferson Vineyards email programs
  • Collaborate on cross-department marketing strategy

Job Description

Responsibilities

  • Take a lead role in the design and production of print and digital marketing materials including emails, web assets, social media posts, promotional flyers, product packaging, store signage, etc.
  • Work collaboratively with multiple teams to develop and create editorial content for emails, social media, and story-driven marketing materials, product and brand descriptions and features, etc.
  • Manage and grow both the Retail and Jefferson Vineyards email marketing programs.
  • Assist with content management to include banner creation, product promotion, and content creation.
  • Become proficient in and assist with all aspects of digital marketing to include SEO, Paid Search, Affiliate, Amazon Marketplace, etc.
  • Contribute to planning and strategy of marketing efforts in collaboration with multiple departments at the Foundation.
  • Work with print vendors for print production, estimates and timelines.
  • Coordinate across departments to collect data, copy, and assets needed to complete projects.
  • Assist with management of the Foundation’s Social Media (Facebook, Twitter and others) and Marketing video channels, such as YouTube.
  • Plan, design, and schedule delivery of Shop and Jefferson Vineyards emails.

Requirements

  • Bachelor’s Degree in Graphic Design, Marketing, Communications or similar field preferred.
  • Minimum of 3-5 years experience in a professional graphic design role managing multiple design projects with strict deadlines; preferably hands-on experience in a fast-paced agency environment.
  • Expert knowledge of current version of Adobe Creative Cloud (InDesign, Illustrator, Photoshop), responsive HTML5 and CSS, and Microsoft Office.
  • Fine arts materials and retail industry knowledge preferred.
  • Understanding and experience with utilizing email marketing platforms, social media platforms and other digital marketing tools.
  • Ability to follow and maintain Monticello’s established branding and design aesthetic based on brand guidelines.
  • Proven experience in print and digital design, retail layouts preferred.
  • Proficiency in print production and file prep of multipage publications.
  • Excellent written and verbal communication skills.
  • Outstanding time-management skills across a fast-paced work environment and ability to meet deadlines.

Preferred

  • Copywriting skills is a plus.

Benefits

  • Excellent benefits package (including medical, dental, vision, 401(k) retirement savings plan plus 6% match, life insurance, and more!).
  • Fitness club membership discount.
  • Discount in the Monticello Cafe, gift shop, and Monticello online catalog.
  • Employee Assistance Program (EAP) - free for employee and dependents.
  • $500 employee referral bonus.
Thomas Jefferson Foundation, Inc. logo

Thomas Jefferson Foundation, Inc.

The Thomas Jefferson Foundation (formerly the Thomas Jefferson Memorial Foundation) owns and operates Monticello, the mountaintop home of Thomas Jefferson and the only home in America on the elite World Heritage List of the United Nations.Incorporated in 1923, after the federal government waived its third opportunity to acquire Monticello for the nation, the Foundation purchased the house and land from the Levy family, stewards of the estate for 89 years. As a private, nonprofit organization, the Foundation receives no regular federal or state budget support for its twofold mission of preservation and education.Since 1923, the Thomas Jefferson Foundation has steadily expanded its role as a museum and educational institution. Its facilities now include the house and gardens on nearly 2,000 of Jefferson's original 5,000 acres; the Robert H. Smith International Center for Jefferson Studies next door at Kenwood, a headquarters for Jeffersonian research and teaching and home to the Jefferson Library; and the Thomas Jefferson Center for Historic Plants, which propagates heirloom varieties and makes them available to institutions and individuals. The David M. Rubenstein Visitor Center and Smith Education Center hosts state-of-the art exhibits for visitors of all ages. It serves as the gateway to Jefferson’s timeless Monticello, preparing guests for their trips to the historic mountaintop through dynamic content presenting fresh perspectives on Monticello and the enduring significance of Jefferson’s life and ideas.About a half a million people visit Monticello each year.

Founded in 1923
Charlottesville, Virginia, USA
246 employees (26 in marketing)

Traffic Signals

Monthly Visitors
198.6K
Monthly Google Ads Budget
$16.1K
Traffic Source Mix
Search
53.9%
Direct
38.7%
Referral
5.3%
Social
1.5%
Paid
0.4%

Headcount Trend

Current headcount: ~246

Marketing Team

Marketing Team Size
10 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

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