Responsibilities

• Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and other paid advertising platforms
• Manage and optimize multiple client accounts and campaigns at the same time
• Conduct keyword research and competitor analysis to identify opportunities for better performance
• Monitor campaign performance using Google Ads, Google Analytics, Google Tag Manager, CallRail, GoHighLevel, and other tracking tools
• Analyze data to optimize ad spend, improve conversion rates, reduce cost per lead, and improve lead quality
• Review phone calls, form submissions, landing pages, and conversion data to understand campaign performance
• Make sure conversion tracking, call tracking, and form tracking are set up and working correctly
• Identify tracking issues and communicate clearly what needs to be fixed
• Perform ongoing A/B testing of ad copy, landing pages, keywords, bidding strategies, and campaign structure
• Prepare clear performance updates and reports for clients and the internal team

Requirements

• Proven experience managing PPC campaigns, especially Google Ads
• Strong understanding of lead generation campaigns
• Experience managing multiple client accounts at the same time
• Strong knowledge of Google Ads, Google Analytics, Google Tag Manager, and conversion tracking
• Experience with call tracking and form tracking platforms such as CallRail or GoHighLevel
• Ability to analyze campaign data and make smart optimization decisions
• Experience with keyword research, competitor analysis, landing pages, and conversion optimization
• Ability to manage multiple campaigns while staying detail-oriented and organized
• Excellent communication skills and ability to explain campaign performance clearly
• Reliable, responsible, proactive, and able to work independently

Preferred

• We are looking for someone loyal, responsible, proactive, and serious about long-term growth.
• The ideal candidate is someone who takes ownership, cares about results, communicates clearly, and does not need to be micromanaged.
• We prefer someone with strong potential, a good personality, and the willingness to learn, improve, and grow with the company.