Go to Market Manager (GTM)

Houston, TX (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 5 months ago

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Job Summary

Drive U.S. GTM execution by translating global strategy into actionable plans and coordinating messaging across customer-facing teams.

  • Translate global GTM strategy into actionable U.S. plans.
  • 5 years’ experience in GTM execution, project management, or campaign coordination.
  • Serve as the primary U.S. liaison to global GTM.

Job Description

Responsibilities

  • Translate global GTM strategy into actionable U.S. plans.
  • Shape and optimize the U.S. customer journey.
  • Align campaigns and launches with U.S. commercial priorities.
  • Serve as the primary U.S. liaison to global GTM.
  • Coordinate messaging, timelines, and deliverables across all customer‑facing teams.
  • Maintain strong communication between U.S. operations and HQ.
  • Adapt global content for U.S. industries and buyers.
  • Lead GTM enablement across the Americas.
  • Ensure all localized assets are relevant and consistent.
  • Gather structured feedback from Sales and Services.

Requirements

  • Bachelor’s degree in marketing, communications, or business preferred.
  • 5 years’ experience in GTM execution, project management, or campaign coordination.
  • Strong ability to operationalize strategy.
  • Excellent communication and stakeholder management.
  • Data-driven decision making.
  • Ability to influence without authority in a matrixed org.

Preferred

  • Experience in industrial automation or engineering software.
  • Familiarity with B2B multi‑channel campaigns or product launches.
  • ECAD/CAD market experience (EPLAN knowledge is a plus).
Rittal LLC logo

Rittal LLC

Rittal LLC is the U.S. subsidiary of Rittal GmbH & Co. KG in Germany and was founded in Springfield, Ohio in 1982. Its parent company, Rittal, was started in Germany in 1961 and has grown to include offices in more than 70 countries and manufacturing facilities on 4 continents.Rittal LLC's U.S. Headquarters, located in suburban Chicago, Illinois, is a state-of-the-art facility that serves as a customer training center, including expanded teaching resources, product testing facilities and a large-scale product showroom where customers can have a hands-on experience with the entire Rittal System. Rittal LLC's manufacturing center of excellence facility in Urbana, Ohio, consists of more than a half-million square feet of space to ensure that customers' production and stocking requirements are fully met. Lastly, Rittal LLC's distribution centers in Georgia, Texas and Nevada enable Rittal to meet the needs of its customers quickly and reliably.Situated on a 105-acre campus, Rittal LLC's manufacturing facility is filled with state-of-the-art equipment and processes, and contains in-house engineering and modification services, as well as the longest non-automotive paint line in North America, stretching more than 3 miles within the confines of the factory. The on-site warehouse is outfitted with an 8-story Automated Storage & Retrieval System.Rittal manufactures the world's leading industrial and IT enclosures, racks and accessories, including high efficiency, high density climate control and power management systems for industrial, data center, outdoor and hybrid applications. Rittal's off-the-shelf standard, modified standard and custom-engineered products are known throughout the world as high quality, affordable solutions for practically any industrial or IT infrastructure application - from single enclosures to comprehensive systems.Rittal is ISO 9001:2008 and ISO 14001:2004 certified.

Founded in 1982
Schaumburg, Illinois, USA
977 employees (35 in marketing)

Traffic Signals

Monthly Visitors
582.2K
Monthly Google Ads Budget
$19.7K
Traffic Source Mix
Search
58.9%
Direct
35.2%
Referral
3.9%
Social
0.9%
Paid
1.1%

Headcount Trend

Current headcount: ~977

Marketing Team

Marketing Team Size
29 (3% of company)