Digital Marketing Manager
Cresta
USA (Remote)
$100K/yr - $165K/yrIn-houseFull-timeManager3+ years exp.
11 hrs ago
Global Marketing Specialist
Salt Lake City, UT (On-site)
Salary Not AvailableMid Level1+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Lead Meta Ads campaigns in EdTech to drive ROI, at Connect2Learn in Kolkata.
- Own end-to-end Meta campaigns and monthly budget scaling.
- 6–12 months Meta Ads experience with ROI focus.
- EdTech/fast-growth vibe and data-driven optimization.
Job Description
Responsibilities
- Plan, launch, and optimize Meta (Facebook & Instagram) ad campaigns end-to-end
- Manage and scale monthly ad budgets with a focus on ROI
- Build full-funnel strategies (awareness → consideration → conversion → retention)
- Run A/B tests on creatives, audiences, and copies to improve performance
- Analyze campaign data and generate actionable insights
- Collaborate with content, design, and operations teams
- Stay updated with the latest trends and changes in Meta Ads
Requirements
- 6 months – 1 year of hands-on experience in Meta Ads / Performance Marketing
- Proven ability to manage and scale campaigns with strong ROI
- Solid understanding of tracking, attribution models, and optimization techniques
- Proficiency in Meta Ads Manager & analytics tools
Preferred
- Experience in EdTech, D2C, or high-growth startups is a plus
Benefits
- Work on high-impact campaigns in the booming EdTech sector
- Freedom to experiment, learn, and scale strategies
- Collaborative, growth-oriented team culture
Connect2Learn
At Connect2Learn, we believe that learning should feel meaningful, exciting, and truly personal. That’s why we’ve built a global online learning ecosystem where every student gets the clarity, confidence, and support they need to excel — academically and beyond.From AUS to the UK, US, and the Middle East, thousands of students trust us to shape their learning journey with expert-led live classes and modern digital tools.🌍 Our MissionTo redefine online education through personalized learning experiences that make students smarter, more confident, and future-ready.📚 What We Offer Academic ProgramsMath | Science | English | Social StudiesICSE / CBSE / IGCSE / IB BoardsOlympiad mentoringSkill & Enrichment CoursesCoding | Public Speaking | Vedic Maths | Chess | Creative WritingForeign Languages — French, German, Sanskrit, SpanishInternational Exam PrepICAS | NAPLAN | SAT | IGCSE Subject Coaching⭐ What Makes Connect2Learn Different?Live 1:1 & small-group classes designed for depth, not memorizationTop-tier global educators with verified skills and teaching experienceFlexible time-zone friendly schedules for international studentsInteractive learning environment with activities, assessments & feedbackHolistic growth model that nurtures both skills and academics📈 Our Global Impact5,000+ students learning with us worldwide1,000+ trained and certified teachersStrong results across board exams, Olympiads & competitive programsAmong the fastest-growing K–12 EdTech platforms in the regionVision: Empower 10,000+ learners with smart, joyful education
Headcount Trend
Current headcount: ~87
