Responsibilities

• Assist in developing and executing marketing campaigns across platforms including Facebook, LinkedIn, YouTube, and Instagram.
• Assist in the management and development of social media content that aligns with GIDDI program and messaging guidelines.
• Create, schedule, and monitor engaging content tailored for GIDDI social media channels and digital newsletters.
• Follow brand and messaging guidelines set forth by FGCU and GIDDI.
• Design and edit marketing materials, photographs, graphics, posters, and promotional material using tools such as Canva or Adobe Creative Suite.
• Assist with creating promotional assets such as flyers, graphics, and email campaigns.
• Aid in planning, promoting, and executing GIDDI events, workshops, and seminars, including logistics, marketing materials, event set-ups, and post-event follow-up.
• Support the coordination of events and outreach activities.
• Assist in tabling at on-campus events to inform students about GIDDI programs.
• Attend meetings and events as necessary for planning and promotion.

Requirements

• Currently enrolled as a student at Florida Gulf Coast University in an undergraduate program in Communications or Marketing and in good academic standing.
• Proficient in using various social media platforms.
• Proficiency in Microsoft Office and Adobe Creative Suite (or equivalent).

Preferred

• Prior experience in marketing, social media management, or event coordination.
• Knowledge of digital marketing tools.
• Skills such as still photography, photo and video editing, and data visualization are preferred but not required.
• Federal Work Study (FWS) students are encouraged to apply.