Generalist, Growth

Austin, TX (Unknown)

Salary Not AvailableMid LevelFull time

Posted 7 days ago

Job Summary

Own customer acquisition targets with clear accountability in a channel you manage and drive growth through structured experiments, data-driven decisions, and a fast, high-velocity creative engine.

  • Own customer acquisition targets with clear accountability in a channel you manage
  • Design and run structured growth experiments across the funnel to unlock step-change improvements
  • Translate performance data into decisions about what to double down, fix, or shut down

Job Description

Responsibilities

  • Own customer acquisition targets with clear accountability across a channel that you own
  • Design and run structured growth experiments across the funnel to unlock step-change improvements.
  • Translate performance data into decisions: what to double down on, what to fix, and what to shut down.
  • Operate a high-velocity creative engine, working closely with design to develop, test, and scale winning creative.

Requirements

  • Hands-on growth experience with direct ownership of channels in a consumer or consumer-adjacent business.
  • Time spent in early-stage or unstructured environments, and comfort with the ambiguity that comes with it.
  • Equal comfort in a dashboard, a creative brief, and a cross-functional standup.
  • A bias to move fast and start before you're told to.
  • A pull toward action over analysis, and a defined scope you build yourself rather than wait for.
Base Power logo

Base Power

Base Power is a consumer services company based out of Flat No- 202 Manju Block Chitra Avenue 9 Choolaimedu High Road, Chennai, Tamil Nadu, India.

Chennai, Tamil Nadu, IND
2 employees

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~2
Base Power logo

Generalist, Growth

Base Power · Austin, TX · Unknown